Senior PR Coordinator Job at Scribd, Inc. in Washington

Overview Join to apply for the Senior PR Coordinator role at Scribd, Inc. About The Company: At Scribd (pronounced “scribbed”), our mission is to spark human curiosity. Join our team as we create a world of stories and knowledge, democratize the exchange of ideas and information, and empower collective expertise through our three products: Everand, Scribd, and Slideshare. We support a culture where our employees can be real and be bold; where we debate and commit as we embrace plot twists; and where every employee is empowered to take action as we prioritize the customer. Scribd Flex offers flexible work options in partnership with managers, with occasional in-person attendance required for all Scribd employees to build collaboration, culture, and connection. We hire for “GRIT”—the intersection of passion and perseverance toward long-term goals. GRIT means: setting and achieving Goals, achieving Results, contributing Innovative ideas, and positively influencing the Team through collaboration and attitude. About The Role Scribd, Inc. is seeking a highly organized, proactive Senior PR Coordinator to support our in-house PR team as we grow Scribd's visibility across publishing, technology, and knowledge-sharing communities. This role blends foundational media relations with emerging digital skills in AI-era content visibility, supporting both day-to-day operations and high-visibility campaigns across all Scribd, Inc.'s portfolio of brands. You’ll work directly with cross-functional teams, external partners, and senior leaders to manage brand presence across traditional media and emerging platforms, creating compelling content that resonates with diverse audiences as part of our mission to shape the future of reading and knowledge sharing. About The Team Scribd, Inc.'s PR team drives visibility and thought leadership across the publishing, technology, and knowledge-sharing landscape. You'll join a dynamic, collaborative team that values strategic thinking, authentic engagement, and innovative approaches to modern PR. Working alongside seasoned freelancers and in-house collaborators, you'll help execute thoughtful, high-impact communications programs that build brand loyalty and advocacy through community-first thinking and cultural curiosity. About You You're a natural communicator with strong organizational abilities and a growth mindset about AI and emerging technologies in communications. You bring project management capabilities with experience managing multiple campaigns and deadlines simultaneously, along with high attention to detail and strong follow-through in fast-moving environments. You have interest in reading communities and are energized by cross-functional collaboration, eager to contribute across multiple brands. You understand how authentic engagement drives brand loyalty and have an appreciation for publishing, technology, and content creator ecosystems. You Will Draft core communications materials including press releases, executive bios, Q&As, media kits, fact sheets, award submissions, and contributed content Maintain and grow relationships with journalists in tech, media, publishing, and education sectors Assist with thought leadership writing based on executive input, interviews, and market research Optimize content for AI discovery and brand retrievability in LLM surfaces like ChatGPT, Google AI Overviews, and Perplexity Support story pitching, proactive outreach, and media relations for trade, niche, and mainstream publications Manage PR calendars and coordinate timelines for announcements, launches, awards, and speaking opportunities Track media coverage and sentiment using both traditional monitoring tools and AI-powered analytics Support launch communications and internal messaging for product and feature rollouts Manage presence on Wikipedia, Crunchbase, and similar digital surfaces to ensure brand consistency You Have 2+ years of communications, PR, or related experience with demonstrated success in media relations and content creation Strong writing and storytelling abilities across multiple formats including press releases, social media, long-form content, and pitches AI tool familiarity including ChatGPT, content creation platforms, and basic understanding of how AI affects media and communications Exceptional organizational skills and attention-to-detail, with a collaborative and proactive attitude Media monitoring and analytics platforms experience for tracking coverage and measuring campaign impact Publishing or media industry interest with understanding of author relations, book marketing, or content creator ecosystems Bonus Points If You Have experience working with technology companies Have background in publishing, media, or educational technology companies Have crisis communications or real-time digital response experience Have data analysis skills and experience with advanced analytics platforms Are familiar with tech industry practices including product launches, platform communications, and B2B tech PR Benefits Benefits/perks listed may vary depending on the nature of your employment with Scribd and the geographical location where you work. Healthcare Insurance Coverage (Medical/Dental/Vision): 100% paid for employees 12 weeks paid parental leave Short-term/long-term disability plans 401k/RSP matching Onboarding stipend for home office peripherals + accessories Learning & Development allowance Learning & Development programs Quarterly stipend for Wellness, WiFi, etc. Mental Health support & resources Free subscription to the Scribd Inc. suite of products Referral Bonuses Book Benefit Sabbaticals Company-wide events Team engagement budgets Vacation & Personal Days Paid Holidays (+ winter break) Flexible Sick Time Volunteer Day Company-wide Employee Resource Groups and programs that foster an inclusive and diverse workplace Access to AI Tools: Free access to best-in-class AI tools to boost productivity, streamline workflows, and accelerate bold innovation We want our interview process to be accessible to everyone. You can inform us of any reasonable adjustments by emailing accommodations@scribd.com about the need for adjustments at any point in the interview process. Scribd is committed to equal employment opportunity regardless of race, color, religion, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, or any other characteristic protected by law. We encourage people of all backgrounds to apply, and believe that a diversity of perspectives and experiences create a foundation for the best ideas. #J-18808-Ljbffr