Social Media Coordinator Job at Georgia State University in Atlanta

Overview

Social Media Coordinator

Public Relations and Marketing Communications

Georgia State University

Working with partners across the university, Public Relations and Marketing Communications develops strategies and implements plans and initiatives that foster open and honest communication. Our goal is to produce clear and consistent communication that is fundamental to establishing and maintaining credibility and building support for the university. Georgia State is rooted in a culture of independence, entrepreneurship and individual interests that further its mission of teaching, research and public service. PRMC puts the pieces together to create coherent messages that convey the university’s impact, depth, breadth and diversity, and to build public understanding and support by communicating its distinctive qualities, value and importance.

The Division of Public Relations and Marketing Communications (PRMC) at Georgia State University is seeking to hire a creative Social Media Coordinator to help tell the GSU story across platforms, and to create content that captures the energy of campus life and highlights the university.

What makes GSU a great place?

• Flexible work environment.
• Generous benefits, including health, dental, vision, tuition assistance, retirement, etc.
• A knowledge-sharing organization that works collaboratively with diverse partners.
• Professional development opportunity and mentorship.
• A rapidly growing center within an academic setting.

What will you do

This position is responsible for content creation, publishing and monitoring content across the university’s official social media platforms. This role will showcase Georgia State’s academic excellence, student success, research impact and community engagement while strengthening the university’s digital presence.

Duties and Responsibilities

• Create, schedule and publish engaging content across multiple platforms.
• Develop fresh, creative campaigns that highlight student life, university news and GSU’s role in the heart of Atlanta.
• Keep a finger on the pulse of trends and translate them into Panther-approved content.
• Attend GSU events for live coverage on social media.
• Work with student assistants to create authentic, student-focus content.
• Write sharp, on-brand copy that informs, inspires and occasionally makes people laugh.
• Collaborate with departments, colleges and student groups to amplify their stories.
• Monitor comments and messages to keep our digital community engaged, positive and well-informed, and respond to customer service inquiries on social media.
• Track performance metrics and share insights to guide future content.

Qualifications

What We’re Looking For:

• A creative self-starter who thrives on collaboration.
• Strong storytelling skills — whether in a 15-second clip, a photo carousel or a witty tweet.
• Video editing and graphic design know-how (Canva is a plus).
• A love of social media trends and an eye for how they can fit GSU’s brand.
• Ability to juggle multiple projects.

Minimum Requirements:

Bachelor’s degree and four years of related experience; or a high school or GED and eight years of related experience; or a combination of education and experience.

Preferred Requirements:

In addition to meeting the minimum requirements, preference may be given to those who meet the following: two years of experience working with social media campaigns or media relations, use of analytics and related dashboards (Hootsuite preferred), experience using a variety of social media platforms and knowledge of higher education and Georgia State.

College/Business Unit

Public Relations and Marketing Communication

Department

435500000

Location

Atlanta Campus

Shift

First

Salary

$58,000 - $64,871

FLSA Status

Exempt

Job Type

Full Time (Benefits Eligible)

Job Posting

09/17/25, 1:49:39 PM

Closing Date

10/02/25, 3:59:00 AM

Special Instructions

To be fully considered for this position, all candidates at the time of submission must provide the following documents:

• A complete and accurate GSU application
• Resume
• Cover Letter
• Finalist candidates must submit name and contact information for three references.

#LI-DB1

Georgia State University Values

COMMUNITY: Fostering a distinctive shared identity and common purpose across our multi-campus university, IDENTITY, PLACEMAKING & BELONGING: Respecting the dignity and value of all people and perspectives through honorable conduct based on engagement, fairness, access, and civility, TRANSFORMATION: Intentionally pursuing knowledge, practice, and scholarly rigor to inspire lifelong learning, and to make our community and the world a better place. INTEGRITY: Adhering to our values, mission, and the truth through respectful cooperation and effective stewardship of resources, EXCELLENCE: Achieving the highest standards and distinction in teaching, research, and service, STRATEGIC INNOVATION: Embracing invention and creativity in the pursuit of meaningful discovery using our collective talents.

USG Core Value Statement: The University System of Georgia is comprised of our 26 institutions of higher education and learning, as well as the System Office. Our USG Statement of Core Values are Integrity, Excellence, Accountability and Respect. These values serve as the foundation for all that we do as an organization, and each USG community member is responsible for demonstrating and upholding these standards. More details on the USG Statement of Core Values and Code of Conduct are available in USG Board Policy 8.2.18.1.2 and can be found online at https://www.usg.edu/policymanual/section8/C224/#p8.2.18_personnel_conduct. Additionally, USG supports Freedom of Expression as stated in Board Policy 6.5 Freedom of Expression and Academic Freedom found online at https://www.usg.edu/policymanual/section6/C2653.

Equal Employment Opportunity

Georgia State University prohibits discrimination, including discriminatory harassment, on the basis of race, ethnicity, ancestry, color, religion, sex (including pregnancy), sexual orientation, gender identity, gender expression, national origin, age, disability, genetics, or veteran status in its programs, activities, employment, and admissions. Further, Georgia State prohibits citizenship status, immigration status, and national origin discrimination in hiring, firing, and recruitment, except where such restrictions are required by law, regulation, executive order, or an Attorney General directive, or where required by Federal, State, or local government contract.

Background Check: Successful candidate must be able to pass a comprehensive criminal background investigation and other background searches as applicable to the job such as credit check and Motor Vehicle Record.

Clery Disclosure of Campus Security Policy and Campus Crime: Georgia State University is committed to safety and security for students and employees. It complies with the Jeanne Clery Act to provide information on certain crimes on campus. This position may be designated as a Campus Security Authority, ensuring that reported crimes are routed to the appropriate University office.

Notes

Please note, Georgia State University's career board updates daily and requisitions are subject to be removed without prior notice or before the posting expires. Georgia State University is an Equal Opportunity Employer and does not discriminate against applicants due to race, ethnicity, gender, veteran status, or on the basis of disability or any other protected class.