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ZipRecruiter

Marketing Operations Senior Manager

ZipRecruiter, Madison, Wisconsin, us, 53774

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Overview

At Presidio, we’re at the forefront of a global technology revolution, transforming industries through cutting-edge digital solutions and next- AI. We empower businesses—and their customers—to achieve more through innovation, automation, and intelligent insights. Benefits

Medical, Dental, Vision PTO 401(k) Life insurance Short-Term Long-Term Employee Assistance Program Responsibilities

Design, implement, and manage end-to-end campaign workflows across all marketing channels (email, digital advertising, events, content syndication) Execute lead management processes, including lead scoring, routing, and nurturing programs Manage campaign setup, testing, deployment, and performance tracking across marketing automation platforms Coordinate campaign calendars and ensure proper campaign attribution and tracking implementation Serve as the hands-on administrator for key marketing technology platforms (Pardot/Marketo/HubSpot, Salesforce, analytics tools) Maintain data integrity across all marketing systems and troubleshoot technical issues Implement and manage marketing automation workflows, lead scoring models, and segmentation strategies Support the evaluation and implementation of new marketing technologies and integrations Requirements

10+ years of marketing operations experience, preferably in B2B technology companies with partner marketing experience Hands-on experience with marketing automation platforms (Marketo, HubSpot, Pardot) and CRM systems (Salesforce) Proven track record of managing complex, multi-channel marketing campaigns and partner-funded activities Experience with marketing analytics and reporting tools (Google Analytics, Tableau, Excel) and dashboard creation Strong project management skills with experience managing multiple concurrent initiatives and stakeholder reporting Event Details

Plan to attend and meet face-to-face with hiring managers. Candidates will be considered for this position whether or not you attend the job fair. Pre-Register online at: catalystcareergroup.com/event/madison-job-fair-sept2025/ Madison Job Fair Tuesday, September 23, 2025 10:00AM - 12:00PM Madison Marriott South 706 John Nolen Drive Madison, WI 53713 All of the companies at our job fairs have open positions they are seeking to fill. Tips for Success

Pre-register—Receive notifications of any updates or changes to the event, and information about upcoming events in your area. Dress professionally—First impressions go a long way. Bring multiple copies of your resume. Arrive anytime between 10 AM and 12:30 PM—Plan to spend 45 minutes to 1 hour at the event. Bring a friend—All job seekers are welcome. Prepare a brief but effective “brag” to let the people you meet get to know you. Keep an open mind—Meet with as many of the companies as you can; you may be pleasantly surprised at what you find. Remember, the best way to be considered for a position is to meet the hiring managers in person. Plan to attend this event!

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