Nexstar Media Group
Nexstar Media Group is hiring: Digital Executive Producer in Los Angeles
Nexstar Media Group, Los Angeles, CA, US, 90079
Overview Digital Executive Producer
KTLA, the #1 station in the nation’s #2 market, is hiring for a Digital Executive Producer to oversee the digital content production and distribution as well as oversee the social media strategy for KTLA.
This position would involve overseeing all digital editorial content published and distributed on KTLA.com and across KTLA’s social media channels to ensure editorial sound, high-quality content that meets the audience engagement targets.
The Digital Executive Producer will also be responsible for daily content production, providing guidance on content creation, lead and mentor digital producers, identify opportunities for audience engagement and oversee various digital projects.
We are looking for an inspirational innovator, an experienced leader, a digital audience expert and an expert multi-tasker who understands how to grow distribution platforms to maximize readership while maintaining high editorial standards.
Position Responsibilities This position reports directly to the Director of Digital Content
Assists in leading, training and coaching the digital team to create compelling, audience-focused content across all digital platforms.
Attends editorial meetings and serves as bridge between broadcast and digital in the newsroom
Excellent at writing headlines and stories that increase pageviews, and packaging content to align with the station’s key performance indicators (KPIs).
Works with digital staff to participate in and ensure aggressive production of compelling content with heavy emphasis on breaking news.
Evaluates website traffic trends in effort to make decisions on both daily content and longer-term content development to grow KTLA’s digital audiences.
Responsible for planning and implementing special coverage projects, including live parades, telethons, races and red-carpet events.
Expert at promoting news content on social media and utilizing social channels to enhance the brand.
Skill / Experience Requirements Previous experience as a digital leader in a local or national news operation preferred
5+ years of experience in digital storytelling and digital journalism
Deep understanding of the social media landscape and how to create video content that resonates with audiences
Experience building specialized online content (investigative, elections, weather, etc.)
Strong social media management experience with Facebook, X, Instagram, Tik Tok and YouTube. Experience with Social News Desk a plus.
Knowledge of SEO best practices, analytics tools and AP Style
Organized, technical problem solver and quick decision maker
Enjoys working in teams and has excellent interpersonal skills
Ease with / ability to learn new technology independently and quickly
Ability to take direction and quickly implement new ideas
Comfortable adapting to changes in evolving industry and thrives under pressure
Self-motivated, competitive spirit and assertive personality with ability to balance multiple competing projects and priorities
Schedule flexibility. Willingness to work nights and weekends
Strong understanding of Google Search Console, Adobe Analytics or Google Analytics.
Education Requirements Bachelor's degree or combination of education and relevant work experience
Compensation - $90,000 / annual + commensurate with experience and skill level
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