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Confidential

Vice President, Global Media

Confidential, Charlotte, North Carolina, United States, 28269

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Overview Vice President, Global Media

Below, you will find a complete breakdown of everything required of potential candidates, as well as how to apply Good luck. About the Company Popular smart sleep tracker Industry Health, Wellness and Fitness Type Privately Held, VC-backed Founded 2013 Employees 501-1000 Funding 101-$200 million Categories Health Care Mobile Apps Wearables Wellness Health & Wellness Specialties consumer electronics health technology wearable technology sleep monitoring and software development Responsibilities The Company is seeking a VP of Global Media to spearhead the development and execution of comprehensive media strategies across various channels. The successful candidate will be responsible for leading all global media activities, including strategy, planning, and optimization, with a focus on consumer, retail, and B2B audiences. This role demands a seasoned professional with over 15 years' experience in media, a proven track record in global media strategies, and the ability to manage large-scale budgets. The VP of Media will be tasked with balancing direct-response performance marketing with brand-building investments, ensuring that media strategies align with the company's business priorities, and driving innovation in media buying. Strong leadership, collaboration, and communication skills are essential, as is the ability to foster a high-performing media function and represent media strategy to the executive leadership. Candidates for the VP of Global Media position at the company should have a background in technology, health, or lifestyle sectors, and experience with global, fast-scaling brands that operate in a multi-channel environment. The role requires expertise in media measurement methodologies, and the ability to optimize customer acquisition costs across channels. The VP of Media will also be responsible for managing the global media agency, negotiating deals, and ensuring that media investments deliver efficient and scalable returns. A strategic yet hands-on leadership style is necessary, as is the ability to mentor and lead a team. The company values diversity and is committed to creating an inclusive work environment. Travel Less than 10% Functions

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