Thermo Fisher Scientific
Digital Content Marketing Specialist Job at Thermo Fisher Scientific in Californ
Thermo Fisher Scientific, California Township, MI, United States
Overview
Employer Industry: Biotech and Biopharma
Why consider this job opportunity
- Salary range up to $108,000.00
- Eligible for a variable annual bonus based on performance
- Comprehensive Total Rewards package including medical, dental, and vision plans
- Generous paid time off (PTO) and paid parental leave
- Opportunities for career advancement and growth within the organization
- Collaborative work environment with a focus on innovation and engagement
What to Expect (Job Responsibilities)
- Create engaging content for websites, emails, digital ads, and sales enablement materials
- Collaborate with marketing, sales, and operations teams to align messaging with strategy
- Optimize content using customer insights and performance data
- Contribute to thought leadership content that establishes the employer as an industry leader
- Stay current on biotech and biopharma trends to ensure content relevance
What is Required (Qualifications)
- Minimum of 2 years of experience in content marketing or copywriting
- Bachelor’s or master’s degree in biological science preferred or relevant experience in biotechnology, biopharma, diagnostics, or healthcare
- Formal training and experience as a content writer or editor
- Proven ability to write engaging copy for various platforms, including social media and websites
- Familiarity with marketing principles and tactics across digital and traditional channels
How to Stand Out (Preferred Qualifications)
- Experience producing in-depth content for a drug development or diagnostics audience
- Proficiency in utilizing generative AI for content creation
- Strong storytelling ability with a background in biotech or biopharma sectors
- Analytical skills and critical thinking abilities
- Resourceful and creative approach to content creation
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