Situation is hiring: Senior Media Buyer in New York

Overview

Situation, a digital-first agency building passionate communities for live experience-based clients, seeks a Senior Media Buyer to play a crucial role in the execution and management of media campaigns across Situation's client portfolio. This role reports to the Media Buying Supervisor and is responsible for launching, pacing, monitoring and optimizing paid media campaigns across primary self-service platforms. The selected candidate will demonstrate omnichannel campaign management experience, including tactical setup, ongoing maintenance, real time optimization and budget oversight, with an in-depth understanding of the media landscape.

Base pay range

$80,000.00/yr - $100,000.00/yr

What You’ll Do

• Collaborate with internal teams to execute successful media campaigns (Media Planning, Search, Analytics, Creative and Client Services)
• Set up and QA digital and social campaigns across platforms including Meta, TikTok, Snapchat, YouTube, Performance Max, The Trade Desk, etc.
• Monitor campaign budgets weekly to ensure delivery and accuracy; make recommendations to reallocate funds when appropriate
• Troubleshoot platform issues (creative rejections, tag implementation, targeting scale); present solutions to the wider team
• Regularly analyze campaign performance and optimize based on KPI benchmarks and client goals
• Assist with reporting by providing detailed campaign analysis, insights and performance KPIs
• Lead relationships with media vendors and agency partners
• QA DOMO integrations through weekly pacing within Approved Media Plans (AMPs) and troubleshoot discrepancies
• Stay on top of industry trends and beta testing opportunities; lead internal discussions around platform exploration and innovation
• Collaborate with the wider Media Team to develop thought leadership material and new business collateral as needed
• Collaborate with leadership to improve media processes and communication

Requirements

• At least 3-5 years of agency and/or related media experience
• Experience implementing paid media campaigns across primary social channels (Meta, TikTok, X)
• Experience managing programmatic campaigns within at least 1 DSP / platform
• Excellent written and verbal communication skills

Benefits

• Salary Range: $80K - $100K, commensurate with experience
• Health care plan (medical, dental and vision)
• Retirement plan with employer match
• Life and disability insurance
• Generous paid time off package including vacation, sick, life events, birthdays, summer Fridays and public holidays
• Paid family leave
• Cold brew coffee, snacks and fresh fruit
• Wellness resources
• Special access to New York City’s arts and entertainment scene