GEICO
Overview
GEICO is seeking a passionate and forward-thinking Senior UX/UI Designer, Conversational AI, with expertise in Generative AI, prompt engineering, and LLM-based systems. This role will shape the future of customer interactions across conversational platforms, designing experiences that are intuitive, scalable, and powered by cutting-edge AI technologies. You’ll collaborate with product managers, engineers, and fellow designers from concept to execution, ensuring our conversational experiences are natural, effective, and aligned with customer needs. Location & Availability
This is a hybrid role that requires on-site 3 days a week at one of the following locations: Chevy Chase, MD; Chicago, IL; Palo Alto, CA; Fredericksburg, VA; Seattle, WA; Manhattan, NYC. Exceptional remote candidates will be considered. Responsibilities
Design and optimize conversational flows, wireframes, and mockups across chatbots, IVR, voice assistants, and LLM-powered interfaces. Create effective prompts and interaction strategies for Generative AI systems. Collaborate with engineering, product, and business teams to deliver intuitive, AI-enhanced customer experiences. Apply human-centered research methodologies to advocate for customer needs and behaviors. Analyze existing conversation paths to identify opportunities for improvement and AI-driven expansion. Develop and maintain design guidelines and best practices for conversational and generative interfaces. Partner with technical teams to integrate NLP, TTS/STT, ML, and LLM capabilities into cross-channel experiences. Scope design requests, estimate effort, and adapt quickly to changing priorities in a fast-paced environment. Qualifications
Basic Qualifications
5+ years of experience in conversational design, including voice and chat interfaces. Proven application of NLP and conversation design principles in customer-facing experiences. Strong analytical skills in evaluating conversational flows and user feedback. Preferred Qualifications
Hands-on experience with prompt engineering, LLMs, and RAG systems. Familiarity with Generative AI platforms and their integration into customer journeys. Experience designing for cross-channel experiences (chat, voice, mobile, web). Proficiency with tools such as Figma, Voiceflow, Amazon Lex, and other conversational platforms. Effective communication and storytelling skills to convey design rationale and user impact. Understanding of content strategy, design systems, and UX research methodologies. Compensation
Base pay range: $104,550.00/yr - $172,200.00/yr Annual Salary: $104,550.00 - $172,200.00 Notes
The above annual salary range is a general guideline. Multiple factors are taken into consideration to arrive at the final salary offer, including scope and responsibilities, candidate experience, location, and market conditions. GEICO will not sponsor a new applicant for employment authorization for this position. The GEICO Pledge
Great Company:
At GEICO, we help our customers through life’s twists and turns. Our mission is to protect people when they need it most and we’re constantly evolving to stay ahead of their needs. Great Careers:
We offer a career where you can learn, grow, and thrive through personalized development programs, with access to industry-leading training, certification assistance, mentorship, and coaching. Great Culture:
We foster an inclusive culture of shared success, with integrity, action, and respect. Our environment supports diverse perspectives and collaboration. Great Rewards:
We offer compensation and benefits designed to support well-being and financial security, including a Total Rewards program, 401K with company match, tuition assistance, and more. EEO & Accessibility
The GEICO equal employment opportunity policy provides for fair and equal employment opportunity for all associates and job applicants regardless of race, color, religious creed, national origin, ancestry, age, gender, pregnancy, sexual orientation, gender identity, marital status, disability, or genetic information, in compliance with applicable law. GEICO hires and promotes individuals solely on the basis of qualifications. GEICO reasonably accommodates qualified individuals with disabilities to enable equal opportunity and performance of essential functions.
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GEICO is seeking a passionate and forward-thinking Senior UX/UI Designer, Conversational AI, with expertise in Generative AI, prompt engineering, and LLM-based systems. This role will shape the future of customer interactions across conversational platforms, designing experiences that are intuitive, scalable, and powered by cutting-edge AI technologies. You’ll collaborate with product managers, engineers, and fellow designers from concept to execution, ensuring our conversational experiences are natural, effective, and aligned with customer needs. Location & Availability
This is a hybrid role that requires on-site 3 days a week at one of the following locations: Chevy Chase, MD; Chicago, IL; Palo Alto, CA; Fredericksburg, VA; Seattle, WA; Manhattan, NYC. Exceptional remote candidates will be considered. Responsibilities
Design and optimize conversational flows, wireframes, and mockups across chatbots, IVR, voice assistants, and LLM-powered interfaces. Create effective prompts and interaction strategies for Generative AI systems. Collaborate with engineering, product, and business teams to deliver intuitive, AI-enhanced customer experiences. Apply human-centered research methodologies to advocate for customer needs and behaviors. Analyze existing conversation paths to identify opportunities for improvement and AI-driven expansion. Develop and maintain design guidelines and best practices for conversational and generative interfaces. Partner with technical teams to integrate NLP, TTS/STT, ML, and LLM capabilities into cross-channel experiences. Scope design requests, estimate effort, and adapt quickly to changing priorities in a fast-paced environment. Qualifications
Basic Qualifications
5+ years of experience in conversational design, including voice and chat interfaces. Proven application of NLP and conversation design principles in customer-facing experiences. Strong analytical skills in evaluating conversational flows and user feedback. Preferred Qualifications
Hands-on experience with prompt engineering, LLMs, and RAG systems. Familiarity with Generative AI platforms and their integration into customer journeys. Experience designing for cross-channel experiences (chat, voice, mobile, web). Proficiency with tools such as Figma, Voiceflow, Amazon Lex, and other conversational platforms. Effective communication and storytelling skills to convey design rationale and user impact. Understanding of content strategy, design systems, and UX research methodologies. Compensation
Base pay range: $104,550.00/yr - $172,200.00/yr Annual Salary: $104,550.00 - $172,200.00 Notes
The above annual salary range is a general guideline. Multiple factors are taken into consideration to arrive at the final salary offer, including scope and responsibilities, candidate experience, location, and market conditions. GEICO will not sponsor a new applicant for employment authorization for this position. The GEICO Pledge
Great Company:
At GEICO, we help our customers through life’s twists and turns. Our mission is to protect people when they need it most and we’re constantly evolving to stay ahead of their needs. Great Careers:
We offer a career where you can learn, grow, and thrive through personalized development programs, with access to industry-leading training, certification assistance, mentorship, and coaching. Great Culture:
We foster an inclusive culture of shared success, with integrity, action, and respect. Our environment supports diverse perspectives and collaboration. Great Rewards:
We offer compensation and benefits designed to support well-being and financial security, including a Total Rewards program, 401K with company match, tuition assistance, and more. EEO & Accessibility
The GEICO equal employment opportunity policy provides for fair and equal employment opportunity for all associates and job applicants regardless of race, color, religious creed, national origin, ancestry, age, gender, pregnancy, sexual orientation, gender identity, marital status, disability, or genetic information, in compliance with applicable law. GEICO hires and promotes individuals solely on the basis of qualifications. GEICO reasonably accommodates qualified individuals with disabilities to enable equal opportunity and performance of essential functions.
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