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Overview
This is a newly created role focused on market research and identifying growth opportunities in both established and emerging markets — especially beyond the company’s core petroleum additives business. The person in this role will lead strategic evaluations, help shape market entry plans, and partner closely with R&D, business, and marketing teams to turn insights into action. Location: Richmond, Virginia. Salary: $130,000-$150,000 depending on experience. Responsibilities
New Market Exploration - Non-Petroleum Additives (blasting agents, solvent extractants, etc.) Research and identify potential new market applications globally, working closely with the New Business Development (NBD) team. Analyze and size up new markets looking at competitive landscape, growth potential, and customer needs. Build and present business cases for market entry. Reach out to potential customers to gather insights and build new relationships that could lead to future sales. Stay on top of market trends by reviewing third-party research, industry reports, internal data, and by attending relevant conferences and events. Adjacent Growth - Petroleum Additives (grease, shock absorber oils, etc.) Assess growth opportunities in related markets including sizing market potential, understanding competition, and identifying key targets. Collaborate with global and regional teams to develop marketing strategies that expand the company’s footprint in these adjacent categories. Support the creation of marketing materials and technical collateral for new offerings, in partnership with R&D. Contribute to business planning and help guide go-to-market efforts that support revenue growth. What You Bring
Bachelor’s degree in Marketing, Business, or related field. 10+ years of experience in market research, business planning, or marketing strategy — ideally in an industrial or chemical environment. Proven ability to develop and execute successful B2B growth plans. Strong analytical and communication skills — you can take in large sets of data, extract insights, and explain your thinking clearly. Confident presenting ideas to internal stakeholders and external partners. Able to lead cross-functional projects and work well in collaborative teams. Comfortable juggling multiple priorities in a fast-paced, evolving environment. Willingness to travel for conferences, client meetings, and research. Benefits
Full insurance available (medical, dental, vision) 401(k) with company match + pension plan 3 weeks’ vacation + summer flex hours Bonus eligible Supportive team and growth-focused culture Seniority level
Mid-Senior level Employment type
Full-time Job function
Marketing and Sales Industries
Advertising Services Referrals increase your chances of interviewing at ad+one by 2x
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This is a newly created role focused on market research and identifying growth opportunities in both established and emerging markets — especially beyond the company’s core petroleum additives business. The person in this role will lead strategic evaluations, help shape market entry plans, and partner closely with R&D, business, and marketing teams to turn insights into action. Location: Richmond, Virginia. Salary: $130,000-$150,000 depending on experience. Responsibilities
New Market Exploration - Non-Petroleum Additives (blasting agents, solvent extractants, etc.) Research and identify potential new market applications globally, working closely with the New Business Development (NBD) team. Analyze and size up new markets looking at competitive landscape, growth potential, and customer needs. Build and present business cases for market entry. Reach out to potential customers to gather insights and build new relationships that could lead to future sales. Stay on top of market trends by reviewing third-party research, industry reports, internal data, and by attending relevant conferences and events. Adjacent Growth - Petroleum Additives (grease, shock absorber oils, etc.) Assess growth opportunities in related markets including sizing market potential, understanding competition, and identifying key targets. Collaborate with global and regional teams to develop marketing strategies that expand the company’s footprint in these adjacent categories. Support the creation of marketing materials and technical collateral for new offerings, in partnership with R&D. Contribute to business planning and help guide go-to-market efforts that support revenue growth. What You Bring
Bachelor’s degree in Marketing, Business, or related field. 10+ years of experience in market research, business planning, or marketing strategy — ideally in an industrial or chemical environment. Proven ability to develop and execute successful B2B growth plans. Strong analytical and communication skills — you can take in large sets of data, extract insights, and explain your thinking clearly. Confident presenting ideas to internal stakeholders and external partners. Able to lead cross-functional projects and work well in collaborative teams. Comfortable juggling multiple priorities in a fast-paced, evolving environment. Willingness to travel for conferences, client meetings, and research. Benefits
Full insurance available (medical, dental, vision) 401(k) with company match + pension plan 3 weeks’ vacation + summer flex hours Bonus eligible Supportive team and growth-focused culture Seniority level
Mid-Senior level Employment type
Full-time Job function
Marketing and Sales Industries
Advertising Services Referrals increase your chances of interviewing at ad+one by 2x
#J-18808-Ljbffr