Vice President of Marketing
About the Company
Exciting women's professional soccer team
Industry
Sports Teams and Clubs
Type
Privately Held
Founded
2023
Employees
11-50
About the Role
The Company is seeking a VP of Marketing to spearhead the launch and development of the brand, fan base, and revenue streams for its new professional women's soccer team. The successful candidate will be tasked with creating and leading the full-funnel marketing strategy, from pre-launch to the inaugural season and beyond. This role requires a visionary storyteller and strategic thinker with a deep understanding of the local culture and a passion for women's sports. Key responsibilities include driving ticket sales, overseeing creative development, and building an in-house marketing team. The VP of Marketing will also be a visible advocate for the club's values, particularly in the areas of women's sports, equity, and community engagement. Applicants for the VP of Marketing position at the company should have a minimum of 10 years' of marketing leadership experience, ideally in professional sports, women's sports, entertainment, or a culturally relevant brand. The role demands an individual with exceptional leadership skills, an entrepreneurial spirit, and a commitment to advancing equity and representation through sports. The ideal candidate will have a strong existing network in the women's sports, soccer, and sports media industries, and be comfortable with both high-level brand strategy and day-to-day marketing execution. Experience in building or growing a brand from scratch, as well as a proven track record in hiring, managing, and mentoring teams, is essential.
Travel Percent
Less than 10%
Functions
- Marketing