Head of Marketing

About this role

What we’re looking for? We need a Head of Marketing with 5+ years of experience in marketing, especially in content creation and strategy, who has a strong background in building and successfully executing marketing campaigns from ideation to optimization. You should be comfortable defining and scaling marketing efforts from the ground up in a high-growth B2B SaaS startup environment, with a strong focus on driving awareness and lead generation. Bonus points if you have AI-related domain experience and are willing to be hands-on

Responsibilities

• Develop and execute a comprehensive marketing strategy across brand, content, digital, and product marketing
• Build out our marketing funnel, with a strong focus on driving awareness and lead generation for our B2B SaaS product
• Own positioning and messaging across channels, translating complex technical concepts into compelling narratives
• Partner with sales and customer success to develop collateral, case studies, and campaigns that accelerate the buyer journey
• Launch and manage demand generation campaigns (paid, organic, events, outbound sequences, etc.)
• Lead content strategy and execution, including blog posts, newsletters, webinars, and customer stories
• Track and report on key marketing metrics and use data to optimize performance, with a KPI of qualified pipeline

Requirements

• 3+ years of experience in marketing, with a strong background in content creation and strategy
• Should have 2+ years of marketing experience specifically at B2B SaaS companies. Willing to take a risk on less experience if the candidate is exceptional

Salary and equity

Salary: $165k – $225k
Equity: 0.10%-0.30%