Athena Ag, Inc. is hiring: E-Commerce Advertising Specialist in Town of Florida

Overview

Job Title: E-Commerce Advertising Specialist

Salary Range: $90,000 – $120,000 (based on experience)

This role is 100% on-site at our Jacksonville Beach, FL office (no remote/hybrid option).

Athena Ag is looking for a highly skilled Amazon Ads expert to own and scale our paid media strategy.

As our E-Commerce Advertising Specialist, you’ll manage Sponsored Ads and DSP campaigns, driving growth through smarter targeting, creative collaboration, and performance optimization. You’ll report directly to our VP of Sales and play a key role in scaling our marketplace presence.

Responsibilities

• Develop and manage Amazon Sponsored Products, Sponsored Brands, Sponsored Display, and DSP campaigns.
• Implement keyword research, bid optimization, and audience targeting to maximize ROAS and TACoS efficiency.
• Build and execute full-funnel ad strategies (awareness → conversion → retention).

Analytics & Optimization

• Monitor and analyze campaign performance daily using Amazon Advertising Console, Brand Analytics, and third-party tools (Helium 10, Jungle Scout, Pacvue, Perpetua).
• Conduct A/B testing for creative, targeting, placements, and bidding strategies.
• Deliver weekly/monthly performance reports with actionable insights.
• Partner with creative teams to develop compelling ad copy, visuals, and A+ content.
• Optimize PDPs and brand store content to support ad funnels.

Marketplace Management

• Collaborate with operations and sales to align ad spend with inventory forecasting.
• Drive Buy Box ownership and recommend Amazon-exclusive bundles, SKUs, and promotions.

KPIs & Success Metrics

• Monthly Amazon revenue growth.
• TACoS and ACOS performance within target thresholds.
• Buy Box win rate improvements.
• Repeat purchase lift via Subscribe & Save campaigns.
• Increase in AOV through bundling and attach strategies.

Required Skills & Experience

• 5+ years of hands-on experience managing Amazon Ads at scale (Sponsored Ads & DSP).
• Proven track record of scaling brands from mid-six to seven figures in monthly Amazon revenue.
• Advanced knowledge of TACoS/ACOS management, attribution, and campaign structuring.
• Strong Excel/Google Sheets analytical skills.
• Background in agriculture, garden centers, fertilizers, or similar consumer product categories preferred.
• Experience with compliance-sensitive product marketing.
• Broader e-commerce paid media knowledge (Google, Meta, TikTok) is a plus.
• Expertise in subscription/retention levers (Subscribe & Save, repurchase campaigns).
• Familiarity with MAP enforcement, Brand Registry, and channel control.
• Prolonged periods working at a desk/computer.
• Physical activities may include sitting, standing, bending, twisting, stretching, climbing stairs/ladders, and lifting up to 50 lbs.

Benefits & Why Join Athena

• Medical, Dental, and Vision insurance
• 401(k) Company Program
• Generous PTO and work-life balance
• Company-paid Life Insurance
• Supplemental Insurance options
• Competitive salary based on experience

Details

• Seniority level: Mid-Senior level
• Employment type: Full-time
• Job function: Marketing and Sales
• Industries: Facilities Services

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