Scentiment is hiring: E-Commerce Media Buyer in Town of Florida

About the Role

We are seeking a highly skilled E-Commerce Media Buyer with proven experience managing and scaling seven-figure annual ad budgets. The ideal candidate is data-driven, creative, and has a strong track record of driving profitable growth for e-commerce brands. You will be responsible for building, executing, and optimizing paid media strategies that deliver measurable ROI across multiple platforms.

Key Responsibilities

• Campaign Strategy & Execution
  • Plan, launch, and manage large-scale paid media campaigns across Meta (Facebook/Instagram), TikTok, Google Ads, and emerging platforms.
  • Develop and implement media buying strategies that align with aggressive revenue and ROAS targets.
• Performance Optimization
  • Continuously analyze campaign data to maximize efficiency and scale spend profitably.
  • Conduct A/B and multivariate testing across creatives, targeting, placements, and bidding strategies.
  • Stay agile with platform changes, algorithm updates, and evolving best practices.
• Budget Management
  • Manage and strategically allocate seven-figure media budgets across multiple channels.
  • Forecast spend and revenue impact, balancing scale with profitability.
  • Ensure consistent tracking, pacing, and accountability for all budgets.
• Analytics & Reporting
  • Provide in-depth reporting on performance metrics, insights, and optimizations.
  • Collaborate with creative and data teams to refine strategies based on measurable outcomes.
• Collaboration
  • Partner with designers, copywriters, and content creators to produce high-performing ad creatives.
  • Share learnings and insights across teams to drive overall business growth.

Qualifications

• 3+ years of experience in paid media buying, with a focus on e-commerce/DTC brands.
• Proven success managing seven-figure annual budgets across Meta, Google, TikTok, or similar platforms.
• Deep understanding of scaling strategies, attribution models, and post-iOS14 tracking solutions.
• Strong analytical skills and proficiency with tools such as Google Analytics, Triple Whale, Northbeam, or similar.
• Excellent communication, organization, and problem-solving skills.
• Ability to thrive in a fast-paced, performance-driven environment.

Preferred Skills

• Experience with Shopify or similar e-commerce platforms.
• Background in creative strategy, UGC-driven campaigns, and influencer/media partnerships.
• Familiarity with CRO and funnel optimization.

Job Details

• Seniority level: Mid-Senior level
• Employment type: Full-time
• Job function: Marketing and Sales
• Industries: Retail