Programmatic Media Planner Job at The Hired Guns in New York

Overview

Programmatic Media Planner

Boutique Media Agency - New York, NY

Full Time / Direct Hire

The Hired Guns are seeking a Programmatic Media Planner with strong interests in digital media and life sciences or healthcare brands and a desire to super-charge their skills to join a dynamic, creative, collaborative media agency with an unbeatable corporate culture.

Responsibilities

• Plan and activate cross-channel campaigns from ideation to launch to ongoing optimizations and insights.
• Create and maintain audience-based media plans across channels, including display, native, video, CTV and DOOH.
• Collaborate with technical specialties such as paid search, paid social and analytics.
• Monitor campaign performance; provide projections and reporting to management.
• Oversee operations, resolve technical issues, and stay abreast of industry developments.
• Share knowledge with colleagues and contribute to a collaborative team environment.

Qualifications

• Several years of media planning experience, including at least a year in a programmatic role.
• Experience with pharmaceutical accounts preferred; or retail accounts as a suitable substitute.
• Familiarity with client services and ad ops; strong skills with ad servers or DSPs (Google Campaign Manager, MediaMath, DV360, YouTube, The Trade Desk, Amazon Advertising).
• Strong quantitative and analytical skills; experience with media math and media plans.
• Proficiency with Office and Google Suite applications, especially Excel (data-management formulas, pivot tables, charts, and template building).

Why You / About the Team

• Thrives in a fast-paced, collaborative team environment; capable of working independently and taking the lead.
• Problem solver who initiates solutions and spots opportunities.
• Values a rich outside-work life, independent spirit, and entrepreneurial mindset.

About the Organization

• This agency consistently lands on best-places-to-work lists; close-knit, dedicated, and growing rapidly, offering advancement potential.
• The Hired Guns does not discriminate in considering or referring candidates, or in treatment or advancement of employees, and will not tolerate harassment on the basis of race, color, religion, gender (including gender identity and expression), sexual orientation, national origin, age, disability, or any other status protected by applicable law.