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Tubi

Manager, Ad Product Marketing Job at Tubi in Chicago

Tubi, Chicago, IL, US, 60290

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About Tubi:

Boldly built for every fandom, Tubi is a free streaming service that entertains over 100 million monthly active users. Tubi offers the world's largest collection of Hollywood movies and TV shows, thousands of creator-led stories and hundreds of Tubi Originals made for the most passionate fans. Headquartered in San Francisco and founded in 2014, Tubi is part of Tubi Media Group, a division of Fox Corporation.

About the Role:

Tubi is seeking a Manager, Ad Product Marketing to join our growing team. In this role, you will build and implement verticalized go-to-market efforts for Tubi's Advertising and Partnerships portfolio. You'll combine market insights, strategic thinking, and creative positioning to grow our ad ecosystem and empower both internal teams and external partners. This role is critical to ensuring that Tubi remains competitive and continues to deliver impactful advertising solutions that meet the needs of our clients and viewers alike.

This is a full-time, hybrid position based in our New York City, Los Angeles, San Francisco, or Chicago office, reporting to the Director, Ad Product Marketing. You must be willing to travel to our office 2 days/week.

What You'll Do:
  • Marketplace insights & competitive analysis: Conduct ongoing research into the ad tech landscape, market trends, and competitive offerings across Tubi's key verticals. Identify opportunities and threats, delivering actionable insights to cross-functional teams.
  • Vertical strategy development: Collaborate with Product and Sales teams to create comprehensive strategies-including roadmaps, positioning, packaging, and playbooks- that enhance Tubi's value proposition and bolster our ad solutions for key verticals.
  • Roadmap planning: Work closely with Product Managers to prioritize features, capabilities, and partnerships based on market needs and business impact. Ensure alignment between product development timelines and marketing objectives.
  • Positioning & messaging: Craft compelling value propositions and messaging for Tubi's ad products and services. Highlight the unique value propositions of Tubi's solutions to differentiate in a rapidly evolving marketplace.
  • Product launches: Lead the go-to-market strategy for new ad-related features, tools, and partnerships. Manage end-to-end launch plans, including timelines, deliverables, and stakeholder alignment. Partner with Sales and Marketing to create impactful campaigns and announcements.
  • Internal enablement: Develop training materials, playbooks, and resources to empower Sales, Account Management, and Partner teams.
  • External education: Collaborate with Marketing and Sales to create case studies, thought leadership content, and webinars for advertisers. Represent Tubi at industry events, conferences, and partner meetings to evangelize our advertising solutions.
Your Background:
  • 6+ years of experience in product marketing, vertical marketing, solutions marketing, or a related role within the ad tech or digital advertising industry.
  • Understanding of the streaming and digital advertising ecosystem, including SSPs, DSPs, CTV, and programmatic ad buying.
  • Exceptional analytical and storytelling abilities, with the ability to create compelling marketing materials.
  • Strong project management and stakeholder collaboration skills.
  • Passionate about film, TV, and advertising
#LI-MJ1

#LI-Hybrid

Pursuant to state and local pay disclosure requirements, the pay range for this role, with final offer amount dependent on education, skills, experience, and location is is listed annually below. This role is also eligible for an annual discretionary bonus, long-term incentive plan, and various benefits including medical/dental/vision, insurance, a 401(k) plan, paid time off and other benefits in accordance with applicable plan documents.

High cost labor markets such as but not limited to Los Angeles, New York City, and San Francisco

$103,200-$147,400 USD

Tubi is a division of Fox Corporation, and the FOX Employee Benefits summarized here, covers the majority of all US employee benefits. The following distinctions below outline the differences between the Tubi and FOX benefits:
  • For US-based non-exempt Tubi employees, the FOX Employee Benefits summary accurately captures the Vacation and Sick Time.
  • For all salaried/exempt employees, in lieu of the FOX Vacation policy, Tubi offers a Flexible Time off Policy to manage all personal matters.
  • For all full-time, regular employees, in lieu of FOX Paid Parental Leave, Tubi offers a generous Parental Leave Program, which allows parents twelve (12) weeks of paid bonding leave within the first year of birth, adoption, surrogacy, or foster placement of a child in addition to applicable government leave program(s) and FOX's short-term disability policy. This time is 100% paid through a combination of any applicable state, city, and federal leaves and wage-replacement programs in addition to contributions made by Tubi.
  • For all full-time, regular employees, Tubi offers a monthly wellness reimbursement.

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, gender identity, disability, protected veteran status, or any other characteristic protected by law. We will consider for employment qualified applicants with criminal histories consistent with applicable law. In Summary: Tubi is a free streaming service that entertains over 100 million monthly active users . Tubi offers the world's largest collection of Hollywood movies and TV shows, thousands of creator-led stories and hundreds of Tubi Originals made for the most passionate fans . This is a full-time, hybrid position based in our New York City, Los Angeles, San Francisco, or Chicago office . En Español: Tubi es un servicio de transmisión gratuito que entretiene a más de 100 millones de usuarios activos mensuales. En este papel, ofrecerá la mayor colección mundial de películas y programas de televisión de Hollywood, miles de historias lideradas por creadores y cientos de originales de Tubi hechas para los fans más apasionados. Con sede en San Francisco y fundada en 2014, Tubi forma parte del Grupo de Medios Tubi, una división de Fox Corporation. Desarrollo de estrategia vertical: Colaborar con los equipos de productos y ventas para crear estrategias integrales, incluidas las hojas de ruta, posicionamiento, embalaje y libros de reproducción, que mejoren la propuesta de valor de Tubi y refuercen nuestras soluciones publicitarias para verticales clave. Planificación de hoja de ruta: Trabajar estrechamente con los gerentes de producto para priorizar características, capacidades y asociaciones basadas en las necesidades del mercado e impacto empresarial. Asegurar el alineamiento entre los plazos de desarrollo de productos e objetivos de marketing. Posicionamiento & mensajería: Hacer propuestas de valor convincentes y mensajerías para los productos y servicios publicitarios de tubi. Destacar las propuestas de valores únicas de tus soluciones para diferenciarse en un mercado en constante evolución. Sus antecedentes: 6+ años de experiencia en marketing de productos, mercadeo vertical, mercadotecnia de soluciones o un papel relacionado dentro del sector publicitario. Comprendiendo el ecosistema de streaming y la publicidad digital, incluidos los SSPs, DSPs, CTV y compras programáticas de anuncios. Habilidades analíticas y narrativas excepcionales, con capacidad para crear materiales de marketing convincentes. Gestión de proyectos y habilidades de colaboración con las partes interesadas. Apasionados por cine, televisión y publicidad #LI-MJ1 #LI - Híbrido De acuerdo con los requisitos estatales y locales de divulgación salarial, el rango de pago para este rol, con una cantidad final dependiente de educación, habilidades, experiencia y ubicación se enumera a continuación. Esta función también es elegible para obtener beneficios adicionales discrecionales, incentivos a largo plazo y varios beneficios médicos / FOX Beneficios laborales . Para todos los empleados asalariados / exentos, en lugar de la política de vacaciones FOX, Tubi ofrece una Política de tiempo libre flexible para manejar todos los asuntos personales. Para todos las personas a tiempo completo, trabajadores regulares, en vez de licencias parentales pagadas por Fox, tubi ofrece un programa generoso de licencia parental, que permite a los padres doce (12) semanas de licenza remunerada dentro del primer año de nacimiento, adopción, maternidad sustituta o alojamiento de un niño además de los programas gubernamentales aplicables) y la póliza de discapacidad a corto plazo de FOX. Este tiempo es 100% a través de una combinación de cualquier estatus estatal, municipal y federal aplicable y programas de reemplazo salarial en contribuciones hechas por Tubi.