The Animal Hospital
Public Relations (PR) and Community Engagement Specialist Job at The Animal Hosp
The Animal Hospital, Clayton, MO, US
Public Relations and Community Engagement Specialist
CareVet HQ | Clayton, MO
The Company
CareVet is a network of veterinary hospitals that focuses on acquiring and managing best-in-class hospitals throughout the United States. We look for veterinary practices that are staples of their community. Whether it's one hospital or a dozen, we focus on the standard of care delivered, the level of engagement from the team and the record of stability. We are building a network of the top hospitals, doctors and staff.
CareVet's mission is to provide the very best care for pets. Our holistic approach to veterinary medicine focuses on practice legacy, team, veterinarians, patients and community.
The Position
The Public Relations and Community Engagement Specialist plays a key role in enhancing brand visibility and community outreach across our network of 200+ veterinary hospitals. This individual will work closely with the Marketing and Operations teams as well as local hospital leadership to support public relations initiatives, coordinate community events, and amplify our presence at both the local and regional levels with the ultimate goal of increasing market share and patient visits. The ideal candidate is a creative and strategic communicator with a passion for storytelling and community involvement.
Specific Responsibilities
CareVet HQ | Clayton, MO
The Company
CareVet is a network of veterinary hospitals that focuses on acquiring and managing best-in-class hospitals throughout the United States. We look for veterinary practices that are staples of their community. Whether it's one hospital or a dozen, we focus on the standard of care delivered, the level of engagement from the team and the record of stability. We are building a network of the top hospitals, doctors and staff.
CareVet's mission is to provide the very best care for pets. Our holistic approach to veterinary medicine focuses on practice legacy, team, veterinarians, patients and community.
The Position
The Public Relations and Community Engagement Specialist plays a key role in enhancing brand visibility and community outreach across our network of 200+ veterinary hospitals. This individual will work closely with the Marketing and Operations teams as well as local hospital leadership to support public relations initiatives, coordinate community events, and amplify our presence at both the local and regional levels with the ultimate goal of increasing market share and patient visits. The ideal candidate is a creative and strategic communicator with a passion for storytelling and community involvement.
Specific Responsibilities
- Public Relations & Media Outreach
- Develop and execute local and regional PR campaigns to support hospital growth.
- Draft press releases, media alerts, and pitch stories to local media outlets.
- Build and maintain relationships with local journalists, influencers, and community partners.
- Monitor media coverage and provide regular PR performance reports.
- Community Engagement & Event Planning
- Support planning and execution of community events, hospital open houses, spay, neuter and vaccine clinics, and sponsorships.
- Coordinate with local hospitals to identify opportunities for grassroots marketing and engagement.
- Serve as a liaison between corporate marketing and hospital teams to ensure brand alignment in local activations.
- Brand Awareness & Support
- Assist hospitals in implementing localized marketing strategies to improve visibility and reputation.
- Provide guidance and resources for local social media efforts and community involvement.
- Collaboration & Communication
- Work closely with the marketing, operations, and hospital leadership teams to align community and PR efforts with company goals.
- Create toolkits, templates, and best practice guides for local teams to use in their engagement efforts.
- Maintain a calendar of community and PR activities across all locations.
- Track the effectiveness of these efforts to report on the return on investment.
- Bachelor's degree in Public Relations, Communications, Marketing, or a related field
- 3+ years of experience in public relations and community engagement
- Experience coordinating grassroots marketing events and collaborating with local media outlets
- Experience in a high-growth, multi-site organization is highly preferred
- Exceptional writing, editing, and verbal communication skills
- Strong multi-tasking and time management skills
- Proficient in Excel, Canva/Adobe Creative Suite, PR distribution platforms, social media management tools, Google Ads and email marketing software.
- Self-starter with the ability to work both independently and collaboratively
- Passion for pets and a foundational understanding of the veterinary industry is a plus
- Willingness to travel as needed
- Health, vision, and dental insurance
- Life insurance, short-term and long-term disability, HSA, and FSA
- 401k with employer match of up to 4% of your first 5%
- Unlimited PTO, phone bill, travel, and pet care reimbursements
- Employee assistance program