Snap Inc. is hiring: Product Manager, AR Creator Ecosystem in Los Angeles

Overview

Product Manager, AR Creator Ecosystem at Snap Inc.

Snap Inc is a technology company. The Product team combines creativity, data-driven insights, and operational excellence to shape Snapchat, Lens Studio, and Spectacles experiences. We are looking for a Product Manager to join our Product Team at Snap Inc.

What you’ll do

• Own the Lens Creator Journey: Develop and execute a product vision and strategy focused on the end-to-end Lens creator lifecycle, from onboarding and creation to audience growth and long-term retention.
• Build Insights & Feedback Products: Partner with the XFN team to define and launch products that provide creators with actionable insights into their Lens performance and audience engagement. Create and manage robust feedback loops and communication channels (e.g., notifications, in-app insights for creators).
• Develop Platform Capabilities: Partner with engineering, design, and UXR to build and enhance platform capabilities and creator tooling that unlock new creative possibilities and streamline development workflows.
• Drive Creator Growth & Incentives: Collaborate with Legal, Marketing, PMM, and Product Partnerships to design, launch, and manage creator incentive programs that drive ecosystem growth and high-quality content creation.
• Lead Cross-Functional Teams: Build close relationships with Design, UXR, Data Science, and Engineering to translate creator needs into a clear, prioritized roadmap and detailed product specifications.
• Analyze and Iterate: Define and analyze key success metrics for the creator ecosystem. Use data-driven insights to evaluate tradeoffs, make decisions, and drive successful execution of initiatives that deliver value to creators and Snap.
• Be an Ecosystem Expert: Understand the competitive landscape, creator economy trends, and business priorities to push forward initiatives that matter while ruthlessly cutting those that do not.

Knowledge, Skills & Abilities

• A deep passion for creator ecosystems and empowering developers
• Experience building products for creator or developer communities
• Strong understanding of user feedback systems, analytics, and insights products
• Ability to define and analyze success metrics and use data to drive product decisions
• Excellent interpersonal communication, relationship management, and organizational skills
• Ability to think creatively and approach problems with system-level thinking
• Experience working with 3D engines (Unity, Unreal), XR frameworks, or other creator tools
• Familiarity with design tools like Figma or similar

Minimum Qualifications

• BS/BA degree or equivalent years of experience
• 2+ years of experience building and shipping products at a technology company; OR a Masters and 1+ years of experience

Preferred Qualifications

• Hands-on experience across the entire product lifecycle for a platform or ecosystem product
• Experience working on creator or developer incentive programs
• Proven ability to manage complex projects with diverse cross-functional partners, including Legal, Marketing, and Partnerships
• Direct experience building Lenses or creating content with other AR/VR authoring tools

Equal Opportunity & Accommodation

If you have a disability or special need that requires accommodation, please don’t be shy and provide us some information.

Default Together policy: Snap expects team members to work in an office 4+ days per week.

Snap is an equal opportunity employer. We are committed to employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical or mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable laws. EOE, including disability/vets. We will consider qualified applicants with criminal histories in a manner consistent with applicable law.

Benefits

Snap Inc. offers benefits to support your and your loved ones’ health and well-being, including paid parental leave, comprehensive medical coverage, emotional and mental health support programs, and compensation packages that let you share in Snap’s long-term success.

Compensation

In the United States, work locations are assigned a pay zone which determines the salary range for the position. The starting pay is based on job-related skills, experience, qualifications, work location, and market conditions and may be negotiable within the salary range. Zone A (CA, WA, NYC): The base salary range is $142,000-$214,000 annually. Zone B: $135,000-$203,000 annually. Zone C: $121,000-$182,000 annually. This position is eligible for equity in the form of RSUs.

Seniority level

• Entry level

Employment type

• Full-time

Job function

• Product Management and Marketing
• Industries: Software Development