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Cella

Senior Marketing Insight Specialist

Cella, Irvine, CA, US, 92713

Duration: Full Time

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Senior Market Insight Specialist

Location: Irvine, California
Job Type: Permanent
Compensation Range: $90,000 - 130,000 per year

The company is seeking a detail?oriented and analytical senior Market Insight Specialist to join its team. This role is crucial for supporting the strategic planning of innovative hardware and software products, including those integrated with AI technologies. The specialist will conduct comprehensive analyses of market trends, customer behavior, and competitive landscapes to provide data?driven insights that directly guide product development, marketing strategies, and key business decisions for a leading global provider of networking and smart home products.

Responsibilities

  • Data Analysis & Visualization Proficiency: Expertise in using Tableau, Power BI, and Excel.
  • Analytical and Critical Thinking: Apply a data?driven mindset to complex problems.
  • Communication Skills: Present complex data and findings clearly and concisely to stakeholders.
  • Domain Expertise: Experience with AI?driven hardware and software products.
  • Conduct comprehensive market research to identify industry trends, customer needs, and competitive positioning.
  • Analyze data from multiple sources to derive actionable insights supporting product and marketing strategies.
  • Create detailed reports, dashboards, and presentations to communicate findings to internal stakeholders.
  • Collaborate cross?functionally with product marketing, sales and product management teams to integrate market insights into business strategies.
  • Monitor key performance indicators (KPIs) to track overall product performance and market impact.
  • Identify and report on new market opportunities and potential risks based on data analysis.
  • Maintain current knowledge of industry developments, technological advancements, and shifting customer preferences.

Qualifications
  • Bachelor's degree in Marketing, Data Analytics, Business, or related field.
  • 5+ years of experience in market research, data analysis or similar role, preferably in technology industry or market research firm.

Preferred
  • Experience conducting competitive analysis and market forecasting.
  • Familiarity with customer segmentation and behavioral analysis.
  • Proven ability to influence decision?making through data?driven insights.

Benefits
  • Health, Vision, Dental
  • Retirement plans
  • Medical, prescription, vision, AD&D, life insurance
  • Short?term disability, 401(k) plan

Job ID: 102025-112990

Equal Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.

At Cella, a Randstad digital company, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants. If you require a reasonable accommodation to make your application or interview experience a great one, please contact HRsupport@randstadusa.com.

This posting is open for 30 days.

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