Circa - IPG DXTRA is hiring: Content Strategist in New York

Overview Editor, Corporate/B2B/Technology – New York – We are seeking a dynamic writer, editor, and content strategist to join our team to deliver high-impact work for major Corporate, Technology and other B2B clients. This role partners closely with internal teams and clients to define business objectives and develop comprehensive content strategies across a variety of channels, including social, that drive results. The ideal candidate thrives on crafting strategic, creative stories under deadline and demonstrates expertise in digital storytelling across earned, owned, and paid media. Special consideration will be given to candidates with experience in LinkedIn content and executive communications. Responsibilities Analyze client objectives and audiences to determine the most effective content channels and formats Create editorial workflows, develop content calendars, and report on content performance Generate and produce content packages, including blog posts, thought leadership op-eds, social posts/calendars, email/website copy, podcast/video scripts, and whitepapers Edit and oversee editorial calendars for websites and social channels Edit stories from team members and freelancers for publication Write short-form copy for social posts, with a focus on LinkedIn and executive communications Publish content in CMS platforms such as WordPress Manage analytics and reporting on web content Contribute story ideas and execute them across digital platforms Coordinate with other departments, including art, media buying, and social media teams Qualifications 3-5 years of editorial experience at a media, publishing, or corporate communications company A proven track record of meeting daily, weekly, and monthly deadlines Excellent editing, writing, and grammatical skills Strong editorial judgment and a keen sense for business news and trends Experience writing, reporting, and interviewing in a B2B or corporate context Ability to develop content strategies, set goals, define target audiences, perform research and competitor audits, select channels, and build editorial calendars Experience generating creative story ideas and executing them across formats, including client websites and social media accounts Ability to write sharp, engaging copy on a variety of business topics, tailored for different audiences and content types Knowledge of multimedia storytelling and digital publishing best practices Ability to work autonomously, make sound decisions, and raise concerns proactively Strong communication skills for effective collaboration with clients and internal teams Experience with web publishing, asset management, and content management systems (WordPress, Expression Engine, etc.) Bonus: Experience creating LinkedIn content and executive communications for senior leaders Benefits Medical Vision 401k (with employer match) Tuition Reimbursement Juice Money - $60 monthly reimbursement to be used towards purchases that nourish your health, mind, body, and soul Short-Term Disability Paid Employee Family Leave Family Building Benefit NYC Salary range: $66,300.00 - $80,000.00 Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee’s/applicant’s background, pertinent experience, and qualifications. Equal Employment Opportunity Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status. For accommodation in the application process, contact JobAppAccommodation@ipgdxtra.com. #J-18808-Ljbffr In Summary: The ideal candidate thrives on crafting strategic, creative stories under deadline and demonstrates expertise in digital storytelling across earned, owned, and paid media . Special consideration will be given to candidates with experience in LinkedIn content and executive communications . Salary range: $66,300.00 - $80,000.00 where an employee or prospective employee is paid within this range . En Español: Estamos buscando un escritor, editor y estratega de contenido dinámico para unirse a nuestro equipo para ofrecer trabajo de alto impacto para los principales clientes corporativos, tecnológicos y otros B2B. Este papel se asocia estrechamente con equipos internos y clientes para definir objetivos comerciales y desarrollar estrategias de contenidos integrales en una variedad de canales, incluidas las sociales, que impulsen resultados. Responsabilidades Analizar objetivos de clientes y audiencias para determinar los canales y formatos de contenido más efectivos Crear flujos de trabajo editoriales, desarrollar calendarios de contenidos e informar sobre el rendimiento del contenido Generar y producir paquetes de contenido, incluidas publicaciones en blogs, op-eds de liderazgo mental, mensajes/calendares sociales, copia de correo electrónico / sitio web, guiones de podcast/vídeo y documentos blancos Editar y supervisar los calendarios editorales para sitios web y canales sociales Editar historias de miembros del equipo y trabajadores independientes para la publicación Escribir copias cortas para las publicaciones sociales con un enfoque en comunicaciones ejecutivas y de cliente Publicar contenido en plataformas CMS como WordPress Gestionar análisis e informes de contenido web Contribuir a las ideas y realizarlas Plataformas digitales Coordinar con otros departamentos, incluyendo la compra de arte, medios de comunicación y redes sociales Qualificaciones Los equipos profesionales pueden aumentar sus aptitudes a través de una amplia gama de servicios de redacción, publicidad o empresas. Oportunidades de empleo iguales Weber Shandwick se enorgullece de ser un empleador de Equal Opportunity/Affirmative Action. Weber Sandwick recluta solicitantes calificados sin importar la raza, el color, la religión, el género, la edad, la etnia o origen nacional, el estatus de veterano protegido, discapacidad física o mental, orientación sexual, identidad de sexo, estado civil o condición de ciudadanía. Para obtener alojamiento en el proceso de solicitud, comuníquese con JobAppAccommodation@ipgdxtra.com. #J-18808-Ljbffr.