
Content Strategist Job at Weber Shandwick in New York
Weber Shandwick, New York, NY, US, 10261
Editor, Corporate/B2B/Technology – New York
We are seeking a dynamic and motivated writer, editor, and content strategist to join our team to deliver high-impact work for major Corporate, Technology, and other B2B clients.
This role partners closely with internal teams and clients to define business objectives and develop comprehensive content strategies across a variety of channels, including social, that drive results. The ideal candidate thrives on crafting strategic, creative stories under deadline and demonstrates expertise in digital storytelling across earned, owned, and paid media. Special consideration will be given to candidates with experience in LinkedIn content and executive communications.
The Ideal Candidate Would Have:
3-5 years of editorial experience at a media, publishing, or corporate communications company
A proven track record of meeting daily, weekly, and monthly deadlines
Excellent editing, writing, and grammatical skills
Strong editorial judgment and a keen sense for business news and trends
Experience writing, reporting, and interviewing in a B2B or corporate context
Ability to develop content strategies, set goals, define target audiences, perform research and competitor audits, select channels, and build editorial calendars
Experience generating creative story ideas and executing them across formats, including client websites and social media accounts
Ability to write sharp, engaging copy on a variety of business topics, tailored for different audiences and content types
Knowledge of multimedia storytelling and digital publishing best practices
Ability to work autonomously, make sound decisions, and raise concerns proactively
Strong communication skills for effective collaboration with clients and internal teams
Experience with web publishing, asset management, and content management systems (WordPress, Expression Engine, etc.)
Bonus: Experience creating LinkedIn content and executive communications for senior leaders
What You Will Do:
Analyze client objectives and audiences to determine the most effective content channels and formats
Create editorial workflows, develop content calendars, and report on content performance
Generate and produce content packages, including blog posts, thought leadership op‑ed, social posts and calendars, email/website copy, podcast/video scripts, and whitepapers
Edit and oversee editorial calendars for websites and social channels
Edit stories from team members and freelancers for publication
Write short‑form copy for social posts, with a focus on LinkedIn and executive communications
Publish content in CMS platforms such as WordPress
Manage analytics and reporting on web content
Coordinate with other departments, including art, media buying, and social media teams
Contribute story ideas and execute them across digital platforms
NYC Salary range: $66,300.00 – $80,000.00
Salary determination will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee’s/applicant’s background, pertinent experience, and qualifications.
Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.
We make our careers website accessible to any and all users. If you need an accommodation to participate in the application process, please contact us at JobAppAccommodation@ipgdxtra.com. This e‑mail address is strictly for applicants who require special assistance accessing our employment website. Due to volume, messages sent to this e‑mail address that are not related to an accommodation cannot be answered.
Seniority level: Mid‑Senior level
Employment type: Full‑time
Job function: Art/Creative and Writing/Editing
Industries: Public Relations and Communications Services
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In Summary: The ideal candidate thrives on crafting strategic, creative stories under deadline . Special consideration will be given to candidates with experience in LinkedIn content and executive communications . The Ideal Candidate would have: 3-5 years of editorial experience at a media, publishing, or corporate communications company .
En Español: Editor, Corporate/B2B/Technology New York Buscamos un escritor dinámico y motivado, editor y estratega de contenido para unirse a nuestro equipo para entregar trabajo de alto impacto para los principales clientes corporativos, tecnológicos y otros B2B. Este papel se asocia estrechamente con equipos internos y clientes para definir objetivos comerciales y desarrollar estrategias de contenido integral en una variedad de canales, incluidos los sociales, que impulsen resultados. Se dará especial consideración a los candidatos con experiencia en contenido de LinkedIn y comunicaciones ejecutivas. El candidato ideal tendría: 3-5 años de experiencia editorial en una empresa de medios, editoriales o de comunicación corporativa Un historial comprobado de cumplir plazos diarios, semanales y mensuales Excelente edición, escritura y habilidades gramaticales Un buen juicio editorial y un fuerte sentido para las noticias y tendencias empresariales Escribir, informar y entrevistar en un contexto B2B o corporativo La capacidad de desarrollar estrategias de contenidos, establecer metas, definir audiencias objetivo, realizar investigaciones y auditorías de competidores, seleccionar canales y construir calendarios redaccionales generando ideas creativas y podcasts, incluidas páginas web y cuentas de redes sociales Capacidad para escribir acertadamente, involucrarse en una variedad de temas comerciales y tendencia Experiencias más fuertes en la redacción, reportes e entrevistas Oportunidades de trabajo en un entorno B2b o en el contexto corporativo Ejercicio del conocimiento y interactuar con otras plataformas digitales Los equipos directivos (incluyendo los empleados) Componen los siguientes objetivos: crear mensajes/contenido de texto y otros sitios web, hacer negocios y diseñar sus propios servicios, mejorar su calidad de vida útil, gestionar los sistemas de gestión de contenido y compartir información, etc. Weber Shandwick recluta solicitantes calificados sin importar raza, color, religión, género, edad, origen étnico o nacional, estatus de veterano protegido, discapacidad física o mental, orientación sexual, identidad de sexo, estado civil o condición de ciudadanía. Hacemos que nuestro sitio web de carreras sea accesible a todos y cada uno de los usuarios. Si necesita un alojamiento para participar en el proceso de solicitud, póngase en contacto con nosotros en JobAppAccommodation@ipgdxtra.com. Esta dirección de correo electrónico es estrictamente dirigida a candidatos que necesitan asistencia especial para acceder a nuestra página web de empleo. Debido al volumen, no se pueden responder mensajes enviados a esta dirección electrónica que no estén relacionados con una habitación.