TubeScience
(Senior) Creative Strategist Job at TubeScience in Los Angeles
TubeScience, Los Angeles, CA, US, 90079
Direct message the job poster from TubeScience
As a key member of our strategy team, you will harness data, creative insights, and market research to craft compelling performance ads aimed at driving client revenue growth. Your role involves a dynamic mix of analyzing advertising data, collaborating closely with production teams to create impactful video and static ads, and writing persuasive scripts, all under the mentorship and direction of your Strategy Lead.
About TubeScience
Founded in 2016, TubeScience stands at the forefront of revolutionizing video marketing with a dual mission: to create the world's most effective ads and to produce them in unparalleled volumes. Specializing in data-driven video content tailored for social media platforms, TubeScience harnesses advanced analytics and rigorous testing methodologies to understand audience engagement and response, aiming to maximize the effectiveness of their clients' advertising campaigns. By focusing on rapid experimentation and iteration, we help brands to quickly find the most compelling messaging and creative concepts that resonate with their target demographics. Our services are pure pay for performance basis which means our clients only pay us if our videos outperform anything they’re running internally.
Our clients are among the largest advertisers on FB and Instagram, across a wide range of verticals (incl. fashion, beauty, food, fitness apps, healthcare apps, financial services), giving us unique visibility into what drives success at scale. We focus on profitable growth with clients and grow their investment by 80% on average. Learn more at www.TubeScience.com
Responsibilities
With oversight from your Strategy Lead, you will create performance ads that convert to client revenue growth by:
Utilizing data, research, and creative insights to formulate effective creative strategy
Analyzing data in platforms like Meta Ads Manager and TikTok Ads Manager
Performing consumer, product, and competitor research using basic tools/resources
Collaborating with Post-Production, Production, and your Strategy Lead to produce videos
Writing scripts and copy for video and static image ads
Ensuring visuals match creative strategy outlined for the ad
Giving feedback that aligns to the creative strategy of the ad
Executing on feedback given by your Strategy Lead
Analyzing the results of creative tests and utilizing this analysis to iterate
With oversight from your Strategy Lead, responsible for weekly strategic account planning for 1-3 clients
Identifying top-performing concepts within accounts using data and creative analysis
Identifying effective concepts/trends in the social media ecosystem
Required Skills And Qualifications
Experience in beauty, make-up and shapewear verticals for social media digital ads
5+ years of relevant experience
Paid social or Direct Response experience (work/writing samples are needed)
Direct experience with beauty social media digital ad campaigns
Able to learn from training/examples and quickly execute new skills
Excellent written and verbal communication skills, with the ability to communicate complex ideas clearly and persuasively
Analytical mindset with the ability to interpret data, draw actionable insights, and make data-driven decisions
Strong project management skills, with the capacity to manage multiple projects, meet deadlines, and adapt to changing priorities
Strong understanding of social media (frequent user of at least one of these platforms: Instagram, TikTok, Facebook)
Experience with FB Ads Manager, and/or experience with other ad platforms including TikTok, Youtube, Snapchat
Able to work comfortably across Google Suite (Gmail, Docs, Sheets, Slides)
Ability to thrive in a fast-paced, deadline-driven work environment and adapt to evolving industry trends and best practices
Compensation
TubeScience provides the wage ranges it reasonably and in good faith expects to pay for all remote roles and as otherwise required by applicable law. The expected range of starting pay for this role is $100,000 – $115,000 annually. Actual compensation may vary within the listed range based on a wide array of factors including but not limited to skill set, experience, and specific geographic location.
TubeScience offers a competitive benefits package, including medical, dental, vision, short & long-term disability, life insurance/AD&D and 401k matching. We offer paid sick days, flexible PTO, company holidays, and paid parental leave.
100% Employee Covered Medical, Dental Insurance
Unlimited PTO
401k + Matching
$500/yr for Education and Trainings
Remote Flexibility (Monthly Remote Work Stipend)
100% Paid Parental Leave up to 12 weeks for new parents
Personal Coaching
TubeScience is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We consider all qualified applicants for employment regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws. If you have a disability or special need that requires accommodation, please feel free to contact us.
Seniority level Seniority level Mid-Senior level
Employment type Employment type Full-time
Job function Job function Marketing, Sales, and Advertising
Industries Advertising Services and Social Networking Platforms
Referrals increase your chances of interviewing at TubeScience by 2x
Inferred from the description for this job 401(k)
Medical insurance
Vision insurance
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In Summary: TubeScience stands at the forefront of revolutionizing video marketing with a dual mission: to create the world's most effective ads and to produce them in unparalleled volumes . The expected range of starting pay for this role is $100,000 – $115,000 annually .
En Español: Como miembro clave de nuestro equipo estratégico, aprovechará los datos, las ideas creativas y la investigación de mercado para crear anuncios de rendimiento convincentes dirigidos a impulsar el crecimiento del ingreso al cliente. Su papel implica una combinación dinámica de analizar datos publicitarios, colaborar estrechamente con equipos de producción para crear videos e anuncios estáticos impactantes y escribir guiones persuasivos, todo bajo la orientación y dirección de su líder de estrategia. la moda, la belleza, la comida, las aplicaciones de fitness, los servicios financieros), que nos dan una visibilidad única sobre lo que impulsa el éxito a escala. Nos centramos en un crecimiento rentable con los clientes y aumentamos su inversión en promedio del 80%. Aprenda más en www.TubeScience.com Responsabilidades Con la supervisión de tu Strategy Lead, crearás anuncios de rendimiento que conviertan al crecimiento del ingreso de los clientes mediante: Utilizando datos, investigaciones e ideas creativas para formular una estrategia creativa efectiva Analizar datos en plataformas como Meta Ads Manager y TikTok Ads Manager Realizar investigación sobre consumidores, productos y competidores utilizando herramientas/recursos básicos Colaborar con Post-Producción, Producción y su Estrategia Lead para producir vídeos Escribir guiones y copias de videos e imágenes estáticas Anuncios Asegurar que las visuales coincidan con la estrategia descrita para el anuncio Giving TikTok que se ajusta a la estratégia creativa del anuncio Ejecutar en Snapchat Analytics dado por tu Estrategía Direct Acceptando rápidamente los resultados de las pruebas creativas y utilizando este análisis El Supervisor de producto y sus habilidades de gestión estratégica Liderando a través de la estrategias de post-producción, producción y su estrategia Lead producen video Escrituras y copia de vídeo y publicidad de imagen estática Comprender que los contenidos visuales corresponden al diseño del anún para un anuncio TikTok Advertising on the adGiving that aligns to the creative strategy of the ads Engagement of the ad Executing on your Searchable by Your Strategy SnapChat Se desarrolving the results of creative tests and Using Creative Insights y using this analysis with a rapidly evolving skills inquired Skills from your Scriptivity Strategies Depending from your Strategy Designated Social Platforms, Lead Written, Lead Directs for strategically Managers's on social media (Experiences) Las mejores prácticas necesarias para hacer frente a las nuevas tecnologías de administración de Facebook y otras redes sociales son: Desarrestralmente adaptarse a las capacidades de desarrollo de los proyectos, así lo suficientemente avanzadas y mejorar las conocimientos necesarios para llevar a cabo desde el uso de la capacidad de los medios digitales, comprendiendo mejor las tareas de comunicación, la calidad de trabajo y la aplicación de las soluciones de las cuales pueden ser aplicadas a nivel de forma adecuada, así como la información o la mejora Los sistemas de las buenas prácticas (incluyendo las aplicables, El rango esperado de salario inicial para este papel es de $100,000 $115,000 al año. La compensación real puede variar dentro del rango listado en función de una amplia gama de factores que incluyen pero no se limitan a un conjunto de habilidades, experiencia y ubicación geográfica específica. TubeScience ofrece un paquete de beneficios competitivos, incluyendo discapacidad médica, dental, visión, corta y larga duración, seguro de vida/AD&D y 401k compatibilidad. Ofrecemos días de enfermedad pagados, PTO flexibles, vacaciones corporativas y licencia parental remunerada. 100% de los empleados cubiertos Médicos, Seguro Dental Ilimitado PTO 401k + Compatibilidad de $500 / año para Educación y Entrenamiento Flexibilidad remota (Beca Mensual de Trabajo Remoto) 100% Licencia Parental Pagada hasta 12 semanas para nuevos padres Coaching Science es una oportunidad igualitaria. Celebramos la identidad infantil y estamos dispuestos a darnos cuenta por favor de tener un ambiente médico inclusivo para todos los solicitantes, las leyes federales, el estado de nacimiento o cualquier otra condición sexual, si usted está comprometido con la creación de discapacidad genética, género, sexo, edad física, sexualidad, nacionalidad, estatus de trabajo, situación laboral, etc. Nivel de la antigüedad nivel de la tercera edad Tipo de empleo Tipo de trabajo de tiempo completo Función de trabajo Función laboral Marketing, Ventas y Publicidad Industriales Servicios publicitarios e plataformas de redes sociales Referencias aumentan sus posibilidades de entrevistarse en TubeScience por 2 veces Inferido desde la descripción para este puesto 401 ((k) Seguro médico seguro visión Obtenga notificación cuando se publique un nuevo trabajo. 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