Lowe's Companies, Inc.
Lowe's Companies, Inc. is hiring: Marketing Manager in Mooresville
Lowe's Companies, Inc., Mooresville, NC, US, 28115
1 day ago Be among the first 25 applicants
Get AI-powered advice on this job and more exclusive features.
Overview
The Marketing Manager is embedded within agile marketing cross-functional teams focused on delivering personalized, omni-channel experiences for Pro segments such as property managers, contractors, and maintenance professionals.
Essential Functions Translate business goals into actionable marketing briefs and campaign strategies
Align marketing efforts with sales, merchandising teams to ensure cohesive execution
Develop and optimize omni-channel journeys across email, app, POS, digital, and paid media
Leverage customer data and analytics to personalize messaging and improve conversion
Identify growth opportunities within known and unknown customer segments
Lead the team with recommendations, forward thinking and innovation strategic thought
Partner with brand marketing, media, IT, finance, and Pro Services to deliver end-to-end customer experiences
Facilitate rapid test-learn-scale cycles to refine messaging and creative assets
Monitor KPIs including engagement, sales lift, and margin impact
Use advanced analytics to identify trends, gaps, and opportunities for continuous improvement
Report campaign performance and insights to senior leadership
Minimum Qualifications Bachelor’s degree in Marketing, Business, Communications, or related field or equivalent experience
2–4 years of experience in marketing or a related role
Basic knowledge of marketing principles and campaign execution
Proficiency in Microsoft Office Suite; familiarity with marketing tools (CRM, email platforms, social media management tools)
Strong written and verbal communication skills
Ability to manage multiple priorities and meet deadlines in a fast-paced environment
Analytical mindset with attention to detail
Preferred Qualifications Experience marketing to professional audiences (e.g., contractors, facilities managers)
Familiarity with Lowe’s brand, Pro customer segments, and omni-channel retail
Background in loyalty marketing, CRM, or personalization strategies
Starting rate of pay may vary based on factors including, but not limited to, position offered, location, education, training, and/or experience. For information regarding our benefit programs and eligibility, please visit https://talent.lowes.com/us/en/benefits.
Equal Opportunity Employer: Lowe’s is an equal opportunity employer and administers all personnel practices without regard to race, color, religious creed, sex, gender, age, ancestry, national origin, mental or physical disability or medical condition, sexual orientation, gender identity or expression, marital status, military or veteran status, genetic information, or any other category protected under federal, state, or local law.
Note: This description reflects core responsibilities and qualifications. It may be subject to modification at any time without notice. For additional job listings and updates, see Lowe’s careers site.
#J-18808-Ljbffr