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Company Description Hi there! We’re Razorfish. We’ve been leading the marketing industry with our digital expertise since the start of the internet. But in 2020, we did a full reboot. What’s different? It all starts with people. Weird, wonderful, complex people - with diverse backgrounds in strategy, creative and technology. But no matter how different we are, we all have one thing in common. We believe our differences are our strength. So we push for inclusion, challenge convention and bring in new perspectives, to inspire new ideas. Because when we connect by understanding what makes people different, we can create unforgettable experiences that enrich lives. Join us at razorfish.com.
Job Description The Media Planner (Strategy & Planning) is to be the day-to-day steward on media communication for an assigned brand, including budget control and flow of digital and traditional media activity. They will be required to develop and maintain a strong knowledge of client business and apply online media understanding to help deliver against the client’s objectives. The Planner will work closely with the Supervisor in the development and communication of all media recommendations, and be responsible for management, oversight, and priority setting for Associates.
Responsibilities Assist the Supervisor in development of digital and traditional media plan options and recommendations
Maintain accurate budget control and flow of media activity and update client on timely/consistent basis
Demonstrate strong understanding of online media fundamentals, including media math, target audience development, and communication goals (reach/frequency)
Demonstrate proficiency with systems/tools (MRI, MediaTools, ComScore)
Collect and analyze relevant research to offer solid, strategic recommendations for digital and traditional media
Establish collaborative, productive working relationship with implementation teams to ensure media strategies are being delivered and brand goals and client needs are being met
Ensure proper execution of digital media plans by monitoring buys/schedules
Develop strong working relationship with partner agencies (where/when applicable), helping create a seamless communications process
Demonstrate creativity and agility when problem solving
Deliver POVs/position papers on key client issues and/or client opportunities
Prepare media authorizations per approved plans/project requests
Qualifications Bachelor’s degree (BA/BS)
2+ years of Media Planning experience; preferably traditional strategies such as linear TV, OOH, local planning, radio and print
MediaTools knowledge is a must
Experience with corporate reputation campaigns or political campaigns is a plus
Familiarity with competitive systems (AdViews, Kantar, etc.) and research tools (MRI, Comscore, etc.)
Strong proficiency in Excel
Strong communication and presentation skills
Professional, with strong teamwork skills
Problem solver with a focus on finding solutions
Adept at time management and handling shifting priorities
Additional Information The Power of One starts with our people! To do powerful things, we offer powerful resources. Our best-in-class wellness and benefits offerings include:
Paid Family Care for parents and caregivers for 12 weeks or more
Monetary assistance and support for Adoption, Surrogacy and Fertility
Monetary assistance and support for pet adoption
Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
Tuition Assistance
Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
Matching Gifts programs
Flexible working arrangements
‘Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
Business Resource Groups that support multiple affinities and alliances
The benefits offerings listed are available to eligible U.S. Based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents.
Razorfish is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances.
If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com.
All your information will be kept confidential according to EEO guidelines.
Compensation Range: $59,850 - 90,620. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 10/10.25.
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In Summary: The Media Planner (Strategy & Planning) is to be the day-to-day steward on media communication for an assigned brand, including budget control and flow of digital and traditional media activity . The Planner will work closely with the Supervisor in the development and communication of all media recommendations, and be responsible for management, oversight, and priority setting .
En Español: Descripción de la empresa Hola! Somos Razorfish. Hemos estado liderando la industria del marketing con nuestra experiencia digital desde el inicio de Internet. Pero en 2020, hicimos un reinicio completo. ¿Qué es diferente? Todo comienza con las personas. Personas extrañas, maravillosas y complejas -con diversos antecedentes en estrategia, creatividad y tecnología. Pero no importa cuán diferentes somos, todos tenemos una cosa en común. Creemos que nuestras diferencias son nuestra fortaleza. Por lo tanto presionamos por inclusión, desafiamos convenciones y traemos nuevas perspectivas para inspirar nuevas ideas. Porque cuando nos conectamos a través de lo que hace que las personas sean diferentes, podemos crear experiencias inolvidables que enriquecen vidas. Únete a nosotros en razorfish.Description El Plan de Trabajo (Strategy & Planning) es ser el administrador diario de comunicación mediática para una gestión cercana, control y desarrollo de los flujos digitales y actividades tradicionales. Responsabilidades Asistir al Supervisor en el desarrollo de opciones y recomendaciones para planes de medios digitales y tradicionales Mantener un control presupuestario preciso y flujo de la actividad mediática y actualizar a los clientes sobre una base oportuna/consecuente Demostrar una sólida comprensión de los fundamentos de los medios online, incluyendo las matemáticas multimedia, el desarrollo del público objetivo y los objetivos de comunicación (reach/frequencia) Demonstrar competencia con sistemas / herramientas (MRI, MediaTools, ComScore) Recopilar y analizar investigaciones relevantes para ofrecer recomendaciones estratégicas sólidas para los medios digital y tradicional Establecer relaciones laborales colaborativas y productivas con equipos de implementación para garantizar que se entreguen las estrategias mediáticas y se cumplan las metas de marca y necesidades de los clientes Asegurar la correcta ejecución de los planes de media digitales mediante monitoreo de compras / horarios Desarrollar relaciones de trabajo fuertes con agencias asociadas (Cuando sea aplicable), crear habilidades adicionales de gestión de procesos y recursos sociales Adecentes. Nuestras mejores ofertas de bienestar y beneficios incluyen: Cuidado familiar pagado para padres y cuidadores durante 12 semanas o más Asistencia monetaria y apoyo a la adopción, maternidad subrogada y fertilidad Ayuda monetario y soporte a la Adopción de mascotas Programas de asistencia al empleado y reembolsos de salud/bienestar / confort para ayudarle a invertir en su futuro y equilibrio entre trabajo y vida Auxiliar por clases Tiempo libre remunerado que incluye tiempo flexible de vacaciones, días anuales de enfermedad, días de voluntariado, días festivos e identidad, y otros programas Regalos compatibles Arreglas flexibles de trabajo Trabaja tu mundo Programa que alienta a los empleados a trabajar desde cualquier lugar Publicis Groupe tiene una oficina hasta 6 semanas al año (basándose en la elegibilidad) Grupos de recursos empresariales que apoyan las afinidades y alianzas Los empleadores están disponibles para Equipo sobre una base anual. Nuestras decisiones de empleo se toman sin tener en cuenta la raza real o percibida, el color, la etnia, la religión, el credo, el sexo, la orientación sexual, el género, la identidad genérica, la expresión del género. Para los puestos de trabajo regulares, la Compañía ofrecerá cobertura médica, odontología, visión, discapacidad, 401k y tiempo libre remunerado.