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Intex Recreation Corp.

Assistant Marketing Manager Job at Intex Recreation Corp. in Long Beach

Intex Recreation Corp., Long Beach, CA, US

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Assistant Marketing Manager

Onsite, Long Beach, California

Overview

IntexCorp is seeking a detail-oriented and strategic Assistant Marketing Manager to support the execution of integrated marketing campaigns across retail, social, and digital channels. Reporting to the Marketing Manager, this role helps drive brand awareness, customer engagement, and revenue growth through data-driven initiatives and cross-functional collaboration.

Key Responsibilities

Marketing Strategy & Execution

  • Support development and implementation of multi-channel marketing campaigns (Amazon, social media, email, etc.)
  • Ensure brand messaging aligns with voice, tone, and visual identity
  • Conduct market and competitor research to support strategic planning
  • Track performance metrics (e.g., ROAS, engagement, conversion) and provide actionable insights
  • Assist in campaign reporting, A/B testing, and budget tracking

Cross-Functional Collaboration

  • Coordinate with internal teams (Sales, Product, Creative, Customer Service) to align marketing efforts
  • Partner with Social Media Manager and Commerce Coordinator to synchronize campaign strategy
  • Support vendor and agency relationships to amplify brand initiatives

Innovation & Compliance

  • Monitor marketing trends and recommend new tools or approaches
  • Ensure all content meets legal and platform compliance requirements
  • Maintain accurate documentation of campaign performance and budget usage

Qualifications

  • Bachelor’s degree in Marketing, Business, or a related field (or equivalent combination of education and experience).
  • 2–4 years of marketing experience, with at least 1–2 years in a senior support or assistant role, including campaign planning and team collaboration.
  • Proven ability to support multi-channel marketing strategies.
  • Strong analytical skills to monitor performance metrics and optimize campaigns.
  • Excellent organizational and budget management skills.
  • Experience collaborating with cross-functional teams and external partners.
  • Knowledge of marketing trends, platform dynamics, and compliance requirements.
  • Strong communication and teamwork skills to support leadership success.

Work Environment & Physical Requirements

  • Typical office environment; occasional travel or extended hours may be required
  • Must be able to sit, stand, or operate a computer for extended periods