Solenis
EU Regional Marketing – Industrial (m/f/d)
The European Regional Marketing Manager – Industrial Solutions is responsible for all the industrial water treatment segments across Europe. The role will be based in Central Europe, with a preference for Germany, and will report directly to the European Director.
Duties & Responsibilities
Develop regional growth strategies to deliver key business targets, including F&B, heavy industry (refinery and petrochemical), municipal and middle market.
Analyze key growth trends and customer needs that drive consumption of specialty solutions in target segments.
Analyze industry trends, competitive threats, expansion opportunities and internal performance.
Identify new product development opportunities, working with global marketing and technology teams and utilizing new product blueprinting tools.
Collaborate with innovation teams and sales to drive market validation and launch of new products in the region.
Identify and evaluate specific application, product, and service growth opportunities in target segments.
Provide leadership in creating differentiated customer value propositions; develop quantified value propositions and the tools to enable the commercial team to deliver that value to the customer.
Partner with global marketing and regional commercial teams to develop effective marketing programs to introduce new product, applications and service offerings.
Partner with the commercial team to develop business that will meet sales and profit objectives for the segment.
Develop region‑specific business cases for the introduction of new products and service offerings.
Provide commercial team with marketing support and leadership including sales tools, training and problem‑solving capability.
Requirements
Expertise in water treatment with experience in F&B, refinery, petrochemical or municipal sectors preferred.
Background in or related to chemistry; basic chemistry knowledge with valuable expertise in water treatments.
Graduate degree preferred.
Excellent internal and customer‑facing communication and presentation skills.
Fluent English language skills (written and verbal) are mandatory.
Strong computer skills in MS Word, Excel and PowerPoint.
Complex problem‑solving skills: information gathering, root‑cause identification, analysis, option development and solution implementation.
Good organizational and planning skills with attention to process and detail.
Good business sense and analytical skills; confidence to "sell" ideas and projects; results‑driven.
Ability to plan and organize workload against stated priorities, goals and objectives aligned with strategy.
High energy and drive; team player.
Capacity to integrate into a highly engaged, collaborative and supportive team.
Passionate about creating value for customers aligned with their values and strategy.
Flexibility and resilience.
Seniority level Not Applicable
Employment type Full‑time
Job function Marketing and Sales
Industries Chemical Manufacturing
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Duties & Responsibilities
Develop regional growth strategies to deliver key business targets, including F&B, heavy industry (refinery and petrochemical), municipal and middle market.
Analyze key growth trends and customer needs that drive consumption of specialty solutions in target segments.
Analyze industry trends, competitive threats, expansion opportunities and internal performance.
Identify new product development opportunities, working with global marketing and technology teams and utilizing new product blueprinting tools.
Collaborate with innovation teams and sales to drive market validation and launch of new products in the region.
Identify and evaluate specific application, product, and service growth opportunities in target segments.
Provide leadership in creating differentiated customer value propositions; develop quantified value propositions and the tools to enable the commercial team to deliver that value to the customer.
Partner with global marketing and regional commercial teams to develop effective marketing programs to introduce new product, applications and service offerings.
Partner with the commercial team to develop business that will meet sales and profit objectives for the segment.
Develop region‑specific business cases for the introduction of new products and service offerings.
Provide commercial team with marketing support and leadership including sales tools, training and problem‑solving capability.
Requirements
Expertise in water treatment with experience in F&B, refinery, petrochemical or municipal sectors preferred.
Background in or related to chemistry; basic chemistry knowledge with valuable expertise in water treatments.
Graduate degree preferred.
Excellent internal and customer‑facing communication and presentation skills.
Fluent English language skills (written and verbal) are mandatory.
Strong computer skills in MS Word, Excel and PowerPoint.
Complex problem‑solving skills: information gathering, root‑cause identification, analysis, option development and solution implementation.
Good organizational and planning skills with attention to process and detail.
Good business sense and analytical skills; confidence to "sell" ideas and projects; results‑driven.
Ability to plan and organize workload against stated priorities, goals and objectives aligned with strategy.
High energy and drive; team player.
Capacity to integrate into a highly engaged, collaborative and supportive team.
Passionate about creating value for customers aligned with their values and strategy.
Flexibility and resilience.
Seniority level Not Applicable
Employment type Full‑time
Job function Marketing and Sales
Industries Chemical Manufacturing
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