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Selby Jennings

Account Based Marketing Manager

Selby Jennings, New York, New York, us, 10261

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Marketing Manager – Fintech / WealthTech (NYC or Remote) A high‑growth fintech company is looking for a Marketing Manager to lead the go‑to‑market strategy for a brand‑new lending product that is getting ready for launch. This is a unique opportunity to take a product from concept to launch—and beyond—while working alongside a team that is transforming how financial advisors serve their clients.

You’ll also drive account‑based marketing programs for a flagship cash management solution used by hundreds of top‑tier wealth‑management firms.

What You’ll Do

Lead marketing for a new lending platform from the ground up

Develop messaging, positioning, and go‑to‑market strategy

Collaborate with content, design, and product teams to build web pages, sales collateral, emails, and thought leadership

Launch and manage ABM campaigns targeting large wealth‑management firms

Partner with sales to activate and grow key accounts

Analyze performance and continuously optimize campaigns

Ensure all marketing aligns with compliance and regulatory standards

What We’re Looking For

7+ years of marketing experience, ideally in fintech, wealthtech, or financial services

Strong background in account‑based marketing and product launches

Experience marketing to wealth‑management firms

Familiarity with mortgage or lending products is a plus

Data‑driven, collaborative, and comfortable in a fast‑paced environment

Experience with HubSpot or similar marketing automation tools

Base pay range $165,000.00/yr – $165,000.00/yr

Seniority level Mid‑Senior level

Employment type Full‑time

Job function Marketing

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