Vaco
Client:
Well-Known Media/Advertising Organization
Role:
Programmatic Marketing Analyst
Salary:
$55,000 - $60,000/annually + Benefits
Location:
Phoenix, Arizona -
1 day a week on-site (Tuesdays)
Hours:
9:00am - 5:00pm EST
Note:
Google Analytics experience is a plus but not mandatory; analytical skills and passion for the field are required.
The Position This position is responsible for yield management activities using Freewheel and other inventory sources, liaising with the business development team to execute partner agreements, and managing campaigns to meet profitability goals. The team will also analyze campaign issues and optimize performance. The ideal candidate thrives in a dynamic, fast-paced, collaborative environment and is eager to take on new challenges.
Responsibilities
Budget Management:
Manage programmatic advertising budgets, allocate funds effectively, and ensure cost efficiency.
Industry Trends:
Stay updated on industry changes and recommend adaptations.
Position Duties Pre-sales
Assist Planning team in building plans and adding inventory sources.
Approve planning documents for client quotes.
Assist with onboarding new providers.
Assign inventory to categories and approve eligibility.
Post-sales
Review deals against demand and set starting CPMs.
Optimize rates and deals to maintain yield.
Shift demand between deals as needed.
Add deal IDs and spend to optimize orders.
Evaluate supply sources and move demand to Freewheel when appropriate.
Assist with attribution metric optimizations.
Support AdOps team in KPI optimization.
Analytics
Generate reports on delivery metrics.
Analyze marketplace bids and recommend improvements.
Report new inventory sources to the CSM team.
Analyze margins across DSPs and suggest improvements.
Vaco by Highspring values diversity and encourages applications from women, people of color, LGBTQ+ individuals, persons with disabilities, ethnic minorities, foreign-born residents, and veterans.
EEO Notice:
Vaco by Highspring is an Equal Opportunity Employer. We do not discriminate based on race, color, sex, religion, national origin, age, disability, veteran status, or other protected characteristics. Reasonable accommodations are available upon request. For more information, contact HR@vaco.com.
Privacy Notice:
We respect your privacy. Residents can access our policies here [links].
Pay Transparency:
Compensation depends on skills, experience, location, and organizational needs. The salary range provided is an estimate for this role in applicable regions, with potential eligibility for bonuses.
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Well-Known Media/Advertising Organization
Role:
Programmatic Marketing Analyst
Salary:
$55,000 - $60,000/annually + Benefits
Location:
Phoenix, Arizona -
1 day a week on-site (Tuesdays)
Hours:
9:00am - 5:00pm EST
Note:
Google Analytics experience is a plus but not mandatory; analytical skills and passion for the field are required.
The Position This position is responsible for yield management activities using Freewheel and other inventory sources, liaising with the business development team to execute partner agreements, and managing campaigns to meet profitability goals. The team will also analyze campaign issues and optimize performance. The ideal candidate thrives in a dynamic, fast-paced, collaborative environment and is eager to take on new challenges.
Responsibilities
Budget Management:
Manage programmatic advertising budgets, allocate funds effectively, and ensure cost efficiency.
Industry Trends:
Stay updated on industry changes and recommend adaptations.
Position Duties Pre-sales
Assist Planning team in building plans and adding inventory sources.
Approve planning documents for client quotes.
Assist with onboarding new providers.
Assign inventory to categories and approve eligibility.
Post-sales
Review deals against demand and set starting CPMs.
Optimize rates and deals to maintain yield.
Shift demand between deals as needed.
Add deal IDs and spend to optimize orders.
Evaluate supply sources and move demand to Freewheel when appropriate.
Assist with attribution metric optimizations.
Support AdOps team in KPI optimization.
Analytics
Generate reports on delivery metrics.
Analyze marketplace bids and recommend improvements.
Report new inventory sources to the CSM team.
Analyze margins across DSPs and suggest improvements.
Vaco by Highspring values diversity and encourages applications from women, people of color, LGBTQ+ individuals, persons with disabilities, ethnic minorities, foreign-born residents, and veterans.
EEO Notice:
Vaco by Highspring is an Equal Opportunity Employer. We do not discriminate based on race, color, sex, religion, national origin, age, disability, veteran status, or other protected characteristics. Reasonable accommodations are available upon request. For more information, contact HR@vaco.com.
Privacy Notice:
We respect your privacy. Residents can access our policies here [links].
Pay Transparency:
Compensation depends on skills, experience, location, and organizational needs. The salary range provided is an estimate for this role in applicable regions, with potential eligibility for bonuses.
#J-18808-Ljbffr