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Ascensus

Content Specialist, Marketing

Ascensus, Newton, Massachusetts, United States, 02165

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Section 1: Position Summary The Content Specialist will be responsible for content development execution and oversight of marketing campaigns and initiatives for the assigned line of business. Through consultation, creativity and a focus on the user experience this individual will be responsible for collaborating with marketing and business stakeholders to implement effective communications and crafting copy that drives business growth, client retention and desired outcomes. This includes developing content within Ascensus brand standards for a variety of touchpoints with a focus on writing for digital experiences such as web, email, video, and social media.

Section 2: Job Functions Essential Duties and Responsibilities

Turn strategic initiatives and industry trends into tactical solutions

Understand and assess business needs in order to craft clear, concise and effective messaging

Manage all aspects of complex communications including content development, project planning and the creation of multiple versions based on data, logic and branding

Represent marketing at key meetings to provide status updates, consultation, general project support and innovative solutions

Establish strong relationships with business stakeholders by delivering on project specifications and deadlines

Create meaningful content leveraging AI tools that is clear, actionable and engaging, converting leads to clients and turning clients into loyal fans

Fluent in copywriting for a wide variety of marketing mediums across web, email, print, video, scripting, presentations, articles, white papers and more.

Use Microsoft Office Suite (Word, PowerPoint, Excel) as well as project management and CMS software tools to assist in the management of workflow, content planning and other marketing operations

Participate in and adhere to quality control best practices related to proofreading, reviews and securing approvals

Measure effectiveness of communications using such methods as A/B testing

Responsible for protecting, securing and proper handling of all confidential data held by Ascensus to ensure against unauthorized access, improper transmission and/or unapproved disclosure of information that could result in harm to Ascensus or our clients.

At Ascensus we are guided by our Core Values of People, Matter, Quality, First and Integrity Always. They inspire us every day to prioritize an environment of respect for those we serve and one another and should be visible in your actions on a day-to-day.

Supervision N / A

Section 3: Experience, Skills, Knowledge, Requirements

Excellent writing, editing and presentation skills

Ability to write and communicate effectively and professionally across multiple mediums including digital, social and print and considering SEO, SEO strategy and optimization tactics

Experience with AI copywriting tools

Excellent decision-making, communication, critical thinking, project management and follow-through skills

Ability to perform duties with accuracy, strong attention to detail and meet deadlines consistently

Self‑motivated team player who is comfortable working in a collaborative, fast‑paced environment

Minimum of 5 years of related experience. Samples and portfolio are required

Four‑year college degree in marketing, communications or related field

An understanding of a regulated industry; financial services experience a plus

For all virtual remote positions in order to ensure associates can effectively perform their job duties with no distractions we require an uninterrupted virtual workspace and there is also an expectation of family care being in place during business hours. Additionally there is an internet work speed requirement of 25 Mbps or better for individual use. If more than one person is utilizing the same internet connection in the same household or building then a stronger connection is you are unsure of your internet speed please check with your service provider. Note: For call center roles specifically it is a requirement to either hardwire your equipment directly to the internet router or ensure your workstation is in close proximity to the router. Please ensure that you are able to meet these expectations before applying.

The national average salary range for this role is $80‑100k in base pay exclusive of any bonuses and base salary range represents the low and high end of the salary range for this position. Actual salary offered will vary and may be above or below the range based on various factors including but not limited to location, experience, performance and internal pay alignment. We do not anticipate that candidates hired will begin at the top of the range however from time to time it may occur on a case‑by‑case basis. Other rewards and benefits may include: 401(k) match, Medical, Dental, Vision, Paid‑Time‑Off, etc. For more information please visit

our careers page . We are proud to be an Equal Opportunity Employer.

Be aware of employment fraud. All email communications from Ascensus or its hiring managers originate from

@ascensus.com

or

@ascensus.org

email addresses. We will never ask you for payment or require you to purchase any equipment. If you are suspicious or unsure about the validity of a job posting we strongly encourage you to apply directly through our website.

Required Experience IC

Key Skills Digital Marketing, Marketing, Google Analytics, Pardot, HTML5, MailChimp, Marketing Automation, Salesforce Marketing Cloud, HubSpot, Responsys, Email Marketing, Social Media Management

Employment Type:

Full‑Time

Experience:

years

Vacancy:

1

Monthly Salary:

80 - 100

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