dentsu is hiring: Group Creative Director in Detroit

Overview

Group Creative Director, CRM role based in Detroit or Metro-Detroit. This position is with Merkle within the dentsu group. The role focuses on creating digital-first, data-driven work across messaging channels including email, push, in-app experiences, loyalty-led promotions and gamification, while satisfying branding requirements for clients.

Must be located in Detroit.

Responsibilities

• Work with the team to produce best-in-class experiences across CRM channels – email, SMS, MMS, Push integrated with experiential promotions, gamification and loyalty programs
• Lead the creation of email custom design systems as well as utilize and scale existing client design systems
• Support creative work partnered with Strategy and Analytics teams using all available insights including customer feedback, quantitative data and usability findings
• Work with cross-functional teams and leaders to ensure user adoption and client satisfaction
• Be a trusted creative voice for your accounts and develop good relationships with your clients
• Demonstrate to clients that you understand their challenges and respond to their creative and strategic requirements
• Mentor direct reports and foster a collaborative culture
• Oversee creative decisions, align with messaging strategies, elevate work quality, and meet client objectives while achieving financial goals
• Act as a day-to-day leadership presence between client and creative teams, presenting and selling concepts and guiding the client-facing creative voice

Qualifications

• 15+ years of experience or equivalent
• 5+ years' experience in a creative leadership capacity
• Bachelor’s degree in marketing, advertising, digital design, copywriting or related field
• Experience with multiple technology platforms and media channels (ESPs such as Salesforce Marketing Cloud and Braze; Creative collaboration software such as Figma)
• Understanding of Experience Design and the role of creative in achieving outcomes
• Portfolio with compelling ideas and solid usability
• Digital, interactive and customer experience agency or consultancy experience desired
• Strong interpersonal skills to facilitate client meetings and lead presentations
• Strong team leadership and mentoring skills; able to inspire collaboration
• Knowledge of Email Service Providers (ESPs) and creative collaboration tools (e.g., Salesforce Marketing Cloud, Braze, Figma)
• Genuine passion for consumer engagement and brand outcomes

Additional Information

The anticipated base salary range is $136,000 - $219,650. Placement within the range depends on experience, knowledge, skills, and other factors allowed by law.

Benefits available with this position include:

• Medical, vision, and dental insurance
• Life insurance
• Short-term and long-term disability insurance
• 401k
• Flexible paid time off
• At least 15 paid holidays per year
• Paid sick and safe leave
• Paid parental leave

Dentsu complies with applicable state and local laws regarding employee leave benefits. For details regarding Dentsu benefits, visit www.dentsubenefitsplus.com.

To begin the application process, click the “Apply” button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps.

Location: Detroit

Brand: Merkle

Time Type: Full time

Contract Type: Permanent

Dentsu is committed to equal employment opportunities for all applicants and employees without regard to race, color, national origin, sex, sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected by law. Dentsu also provides reasonable accommodations for individuals with disabilities. If you need an accommodation, please email ApplicantAccommodations@dentsu.com with your accommodation request.