Senior Creative Producer/Strategist, Growth Job at Jerry in New York

Senior Creative Producer/Strategist, Growth

Jerry.ai is seeking a Sr. Creative Producer / Strategist who’s obsessed with advertising, fluent in performance, and excited about how AI and new media are reshaping creative production. You’ll live at the intersection of creativity, data, and storytelling — helping Jerry craft work that not only captures attention but also drives measurable business results across the full funnel.

What You’ll Do

• Generate and shape creative concepts rooted in advertising fundamentals, optimized for paid social, CTV and emerging channels.
• Partner with media and growth teams to translate performance data into actionable creative direction.
• Lead production of high-performing ads (short-form video, UGC, influencer collabs, static, TV, etc.), ensuring both speed and quality.
• Develop creative briefs and testing frameworks that connect learnings with creative hypotheses across awareness, consideration, and conversion stages.
• Analyze and synthesize performance results, distilling insights into storytelling opportunities and drive iteration and scale.
• Lead agency relationships and channel partners to maximize creative output, collaboration, and efficiency — ensuring external teams are aligned with Jerry’s creative and performance goals.
• Stay on top of platform trends, formats, and cultural shifts, ensuring Jerry’s creative stays fresh, relevant, and effective.
• Build and manage a creative pipeline, balancing speed and craft while ensuring assets are aligned with growth goals.
• Leverage AI tools (for ideation, scripting, editing, analytics, etc.) to accelerate creative workflows and unlock new creative possibilities.
• Share learnings and best practices across the team — helping turn creative testing into a scalable, repeatable playbook through data-informed process.

What We’re Looking For

• 5+ years of experience in advertising, creative production and/or creative strategy — ideally within performance-driven environments (e.g. DTC brand in-house creative teams, or creative agencies with a strong performance focus).
• Proven track record producing or directing high-performing creative for paid channels (TikTok, Meta, YouTube, CTV, etc.).
• Strong grasp of what makes creative perform: hooks, pacing, iteration, testing frameworks.
• Experience leading agency and production partners to maximize output quality, collaboration, and performance alignment is a plus.
• Analytical comfort — you can interpret data and use it to refine creative direction.
• AI fluency — comfortable experimenting with generative tools to streamline workflows, analyze data, or expand creative possibilities.
• A deep passion for advertising and storytelling — you study brands, trends, and performance creative for fun.
• Understanding of full-funnel marketing, from brand awareness and consideration messaging to conversion-focused assets.
• Collaborative and entrepreneurial mindset — thrives in fast-paced environments, comfortable bridging creative, media, and analytics teams.
• Bonus: experience in both agency and growth contexts (especially at app-based or DTC brands).

Why This Role Matters

Jerry’s creative team has proven performance chops — but we’re ready to level up our creative engine. This role ensures we’re not just making more creative, but smarter creative: content that learns, adapts, and converts across channels. You’ll be the connective tissue between idea and impact, helping us build a scalable creative system that blends art, data, and media strategy.

We are the #1 rated and most downloaded app in our category with a 4.7-star rating and more than 5 million customers. We are looking for someone who will help scale creative impact across growth channels.

About Jerry.ai

Jerry.ai is America’s first and only super app to radically simplify car ownership. We are redefining how people manage owning a car, one of their most expensive and time-consuming assets. Backed by artificial intelligence and machine learning, Jerry.ai simplifies and automates owning and maintaining a car while providing personalized services for all car owners’ needs. We spend every day innovating and improving our AI-powered app to provide the best possible experience for our customers. From car insurance and financing to maintenance and safety, Jerry.ai does it all. We are the #1 rated and most downloaded app in our category with a 4.7 star rating and more than 5 million customers. Jerry.ai was founded in 2017 and has raised more than $240 million in financing. Join our team and work with passionate, curious and egoless people who love solving real-world problems.

Seniority level: Mid-Senior level

Employment type: Full-time

Job function: Marketing, Public Relations, and Writing/Editing

Industries: Software Development

New York, NY — $150,000 - $165,000