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Scribd, Inc.

Senior Product Marketing Manager

Scribd, Inc., Jacksonville, Florida, United States, 32290

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About the Company At Scribd (pronounced "scribbed"), our mission is to spark human curiosity. Join our team as we create a world of stories and knowledge, democratize the exchange of ideas and information, and empower collective expertise through our four products: Everand, Scribd, Slideshare, and Fable.

We support a culture where our employees can be real and be bold; where we debate and commit as we embrace plot twists; and where every employee is empowered to take action as we prioritize the customer. We believe in balancing individual flexibility and community connections. Our flexible work benefit, Scribd Flex, allows employees to choose a daily work style that suits their needs while prioritizing intentional in‑person moments for collaboration, culture, and connection. Occasional in‑person attendance is required for all employees, regardless of location.

We look for people who embody “GRIT” – passion and perseverance toward long‑term goals. We expect candidates to demonstrate the ability to set and achieve Goals, Results, Innovation, and Team impact.

About the Team and Role Product Marketing at Scribd sits at the intersection of Growth, Brand, Partnerships, Design, Research, and Engineering. This role leads Scribd’s evolution from a research repository to an applied knowledge platform for learners, teachers, and professionals. Working closely with Product, Design, Research, Brand, and Lifecycle Marketing, you champion the voice of the customer and drive go‑to‑market strategy for Scribd’s core experience. You’ll develop positioning and messaging, identify target audiences, and partner with Product to inform the roadmap and bring new experiences to market.

About You

5–7 years of experience in product marketing, ideally in consumer or prosumer platforms involving knowledge, user‑generated content, or learning.

Proven ability to build narratives that reposition a brand or product category.

Experience marketing AI‑powered tools, UGC ecosystems, or content‑driven products.

Deep understanding of user journeys that involve learning, creating, and sharing knowledge.

Comfort working with ambiguity and shaping narratives in evolving categories.

Analytical mindset with ability to translate research into actionable positioning.

Excellent written and verbal communication; you can distill strategy into simple, persuasive language.

Collaborative and able to influence and find common ground with cross‑functional partners.

Comfortable working in a scrappy and agile environment.

Effective at balancing strategy & execution; focus on details as well as the broader narrative and strategy.

Quantitatively and qualitatively savvy; you know how to interpret data and use it to inform your thinking.

Capable of designing campaigns or programs that incentivize content contributors, strengthen retention, and build community trust.

Responsibilities / What You Will Do

Define and evolve Scribd’s market positioning as we expand from a reading platform to an applied knowledge product.

Translate strategic frameworks into clear, user‑centered messaging and narratives that guide teams and resonate in‑market.

Partner with Product, Design, Research, and Brand to shape the roadmap and ensure new experiences reinforce Scribd’s value as a place to learn and act with confidence.

Lead go‑to‑market planning for new features and product updates, from concept through launch and adoption.

Develop audience insights for key user segments and use those insights to refine messaging and drive engagement.

Create and execute product marketing campaigns that drive comprehension, trust, and retention, not just acquisition.

Build playbooks and tools that ensure consistent positioning across touchpoints, from lifecycle campaigns to brand storytelling.

Work with analytics and research teams to measure the impact of positioning and campaigns on awareness, perception, and usage.

Conduct ongoing competitive and category analysis to identify whitespace and sharpen Scribd’s differentiation.

Champion the voice of the customer in product and marketing decisions, ensuring our experiences stay aligned with real user needs.

Requirements (Required)

5–7 years of experience in product marketing or consumer marketing; at least 2+ years as a PMM on a consumer subscription product or learning platform.

Strong desire to learn, grow, and take on new challenges.

Ability to operate autonomously in a fast‑paced, changing environment.

Compensation Base salary range varies by location: For San Francisco (highest U.S. market) $123,500 to $193,000; for other U.S. markets $102,000 to $183,500; for Canada $129,500 CAD to $172,000 CAD; plus competitive equity and generous benefits.

Benefits, Perks, and Well‑Being

Healthcare Insurance Coverage (Medical/Dental/Vision): 100% paid for employees.

12 weeks paid parental leave.

Short‑term/long‑term disability plans.

401(k)/RSP matching.

Onboarding stipend for home office peripherals and accessories.

Learning & Development allowance and programs.

Quarterly stipend for Wellness, Wi‑Fi, etc.

Mental health support & resources.

Free subscription to the Scribd suite of products.

Referral bonuses.

Book benefit.

Sabbaticals.

Company‑wide events.

Team engagement budgets.

Vacation & personal days.

Paid holidays (including winter break).

Flexible sick time.

Volunteer day.

Employee Resource Groups and inclusive programs.

Access to AI tools: free access to best‑in‑class AI tools.

Working at Scribd, Inc. We want our interview process to be accessible to everyone. You can inform us of any reasonable adjustments we can make to better accommodate your needs by emailing accommodations@scribd.com about the need for adjustments at any point in the interview process.

Scribd is committed to equal employment opportunity regardless of race, color, religion, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, or any other characteristic protected by law. We encourage people of all backgrounds to apply, and believe that a diversity of perspectives and experiences creates a foundation for the best ideas. Come join us in building something meaningful.

Locations

United States

– Atlanta, Austin, Boston, Dallas, Denver, Chicago, Houston, Jacksonville, Los Angeles, Miami, New York City, Phoenix, Portland, Sacramento, Salt Lake City, San Diego, San Francisco, Seattle, Washington D.C.

Canada

– Ottawa, Toronto, Vancouver.

Mexico

– Mexico City.

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