Play Health is hiring: Social Media Content Creator in Boulder

As a part-time social media content creator at Play Health, you'll be instrumental in building our brand voice and educating millions of women navigating perimenopause. This role combines creative storytelling with health education to demystify a life stage that affects over 30 million women in the U.S. alone. You'll report to the Director of Marketing and create engaging content across multiple platforms that transforms complex science into accessible, actionable insights while building a supportive community around midlife health.

Responsibilities

• Create compelling content across social media platforms (Instagram, Facebook, LinkedIn) that educates and engages women aged 35-50 y.o. about perimenopause
• Transform user insights, scientific research, and product features into relatable stories and educational content
• Maintain and execute a consistent content calendar aligned with product launches and health awareness moments
• Analyze content performance metrics and optimize based on engagement data and community feedback
• Manage and build authentic relationships with our community through thoughtful engagement and conversation across social media platforms (Instagram, Facebook, LinkedIn)

You:

• Have 2+ years of experience creating health, wellness, or lifestyle content (women's health experience a bonus)
• Basic video editing and graphic design skills (Canva, CapCut, Adobe Creative Suite)
• Can translate health-related information into accessible, engaging content without losing accuracy
• Have a proven track record of growing social media presence and community engagement
• Are comfortable being on camera, capturing content on camera, and creating various content formats (video, graphics, written)
• Are a self-starter who loves fast-paced, creative environments, and can adapt quickly as campaigns evolve
• Want to use your platform to address historically underserved health topics
• Can commit to 15-20 hours per week with flexibility for campaign launches
• You're authorized to work in the US and can work in person in Boulder, CO

Nice to Have (But Not Required)

• Experience with health tech or wellness products (Headspace, Oura, Levels, Tia, etc.)
• Personal connection to women’s health, perimenopause, or midlife health challenges

About Play Health

Play Health is a perimenopause care platform redefining midlife health for women.

Despite affecting over 30 million women in the U.S. alone, perimenopause remains one of the most overlooked stages in women’s health. The science is complex, the data is sparse, and most existing solutions are either too generic or too narrow to deliver meaningful insights. Women are left navigating life-altering symptoms with little guidance and few tools built specifically for them. Play Health changes that. We combine personalized tracking, at-home hormone testing, and AI-driven analytics to deliver actionable, data-first insights, and build the most advanced longitudinal dataset in perimenopause to date. This unlocks improved health today and enables the discovery of new diagnostics, therapeutics, and standards of care for tomorrow.

Play Health is led by successful, second-time, YC founders Andrea Mazzocchi, PhD and Ian Miller, with an exit and a unicorn between them.

Why Join Now

• Shape product, culture, and mission from Day 1
• Work with two repeat founders (Known Medicine & Gecko Robotics) with a track record of venture-backed success
• Own meaningful equity in a venture-scale company
• Help close the gender health gap and create something women actually want and need