Influencer Strategist-Contract Job at Sia Experience in New York
Sia Experience, New York, NY, United States, 10261
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Job Description
Contract details: This is a temporary position with an expected duration from October-December 2025. Project Hours: 20-30 hours per week. Location: Hybrid-NY, New York. The expected compensation for this contract is around $60-$75 an hour (exact pay rate varies by skills, experience, and location).
About The Role: One of our premier clients is looking for a Freelance Influencer Marketing Strategist to shape and execute influencer strategies that fuel integrated, performance-driven campaigns. This role requires collaborating with Growth, Creative and Paid Media teams to ensure influencer content ladders into broader brand and performance goals. You will bring a strong POV on the influencer landscape, match creators to campaigns, and work across diverse clients and categories.
Your Impact
- Growth Connector: Translate campaign objectives and paid media strategies into influencer recommendations that drive attention and engagement, leading to measurable business impact.
- Creative Strategist: Identify and recruit creators whose personas, content and audiences align with brand strategy, target marketing segments, and campaign goals, ensuring authenticity and resonance.
- Campaign Orchestrator: Develop and roll out influencer briefs for product launches, seasonal pushes, tentpole activations or partnership amplification, in collaboration with Growth, Creative, and Client teams.
- Budget & Contracts Manager: Lead contract negotiations, oversee influencer budget allocations, and manage invoicing workflows in partnership with finance teams, ensuring campaigns remain on time and on budget.
- Trend Spotter: Surface creator and content trends as well as emerging platforms to keep campaigns ahead of the curve.
- Cross-Functional Partner: Ensure influencer activations are integrated into paid, social, and creative channels for maximum ROI.
What Success Looks Like
- Influencer selections consistently align with audience targets and brand tone, helping to achieve campaign KPIs and drive measurable performance.
- Paid and organic influencer activations connect into broader acquisition and media plans; campaigns launch on time with clear briefs and aligned workflows.
- Client feedback and approval rounds are streamlined and well-documented, with influencer assets trafficked, posted, and tracked against timelines and deliverables.
- Growth and Creative teams view you as a trusted strategist bridging influencer culture with performance marketing rigor.
- Reporting on influencer campaigns provides actionable insights for future creative, media, and influencer decisions.
Seniority level
- Mid-Senior level
Employment type
- Contract
Job function
- Other
- Design Services
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Location: Manhattan, NY