The Planet Group
Job Description
Role:
Marketing Specialist Location:
Remote (working PST hours, ~20 hrs/wk) Pay:
$20-$30/hr+ depending on experience
The Planet Group
is looking for a
Marketing Specialist
to work with our well-known beauty client. This is a remote, part-time opportunity with the possibility of extension.
As a
Marketing Specialist , you will be responsible for managing Triggered & Transactional campaigns across Email and Mobile Messaging (App Push, SMS) for clients Canada's extensive, dynamic and high-performing retention program. Reporting to the Senior Marketing Manager, you will use your marketing expertise and collaboration skills to work closely with internal and external partners to drive Canada sales growth and client retention.
Marketing Specialist Responsibilities:
Build and refine event-based Triggered and Transactional campaigns, supporting both Canada Online & Stores: Oversee end-to-end campaign development, partnering with US Retention, CRM, Campaigns & Content, Product, Analytics, Development, and third-party vendors to execute client-centric automated campaigns across the entire customer funnel. Maintain Triggered & Transactional overview of client messaging journey across Email and Mobile Messaging. Mobile Messaging: Support flawless operational execution:
Proof, test, and QA - ensure linking strategies and content (including product and promotion details) are accurate and error-free across desktop and mobile platforms. Identify and troubleshoot issues, working with the appropriate partners to resolve. Identify areas of inefficiencies and propose solutions to streamline and/or optimize.
Deliver the best Canadian client experience and wear your client centric hat. Monitor and report on performance of Triggered and Transactional programs, identifying key wins and future recommendations. Marketing Specialist
Qualifications:
Bachelor's Degree Experience managing complex automated Email and/or Mobile campaigns within Braze and Bluecore platforms Experience collaborating cross-functionally with Product and Engineering teams on building, launching, and troubleshooting campaigns. Strong analytical skills with experience using data to inform strategic recommendations (experience with Tableau a plus). Strong interpersonal communication skills and the ability to collaborate across many diverse teams. Organizational skills (you can juggle and prioritize multiple projects simultaneously in a fast-paced, high-volume, and deadline-driven environment). Flexible (you calmly problem-solve with a nimble attitude in an environment with many changes and roadblocks). High sense of urgency (you are a self-starter with a high degree of motivation). Superb attention to detail (you execute projects with a high level of accuracy and enjoy detecting typos, inconsistencies, and more).
The staffing industry has seen an increase in people falsely representing themselves as recruiters to gather personal information from job seekers. For your safety, do not provide sensitive data to anyone you have not spoken with thoroughly, never provide banking information during the application process and always double check the email address of the Recruiter to ensure it's from an official Planet domain (@theplanetgroup.com or @launchcg.com) - and not a domain with an alternative extension like .net, .org or .jobs.
The Planet Group and our companies are equal opportunity employers. It is our practice not to discriminate against any employee or applicant based on any criteria, condition or basis protected by laws or regulations in the locations where we do business. All qualified applicants are encouraged to apply. We celebrate diversity and are committed to providing an environment of mutual respect. We believe that diversity, equity and inclusion enable us to better meet our mission and values while serving our clients across the globe. If you have a disability or handicap and would like us to accommodate you in any reasonable way, please inform your recruiter, or contact us, so that we can discuss the appropriate alternatives available.
Role:
Marketing Specialist Location:
Remote (working PST hours, ~20 hrs/wk) Pay:
$20-$30/hr+ depending on experience
The Planet Group
is looking for a
Marketing Specialist
to work with our well-known beauty client. This is a remote, part-time opportunity with the possibility of extension.
As a
Marketing Specialist , you will be responsible for managing Triggered & Transactional campaigns across Email and Mobile Messaging (App Push, SMS) for clients Canada's extensive, dynamic and high-performing retention program. Reporting to the Senior Marketing Manager, you will use your marketing expertise and collaboration skills to work closely with internal and external partners to drive Canada sales growth and client retention.
Marketing Specialist Responsibilities:
Build and refine event-based Triggered and Transactional campaigns, supporting both Canada Online & Stores: Oversee end-to-end campaign development, partnering with US Retention, CRM, Campaigns & Content, Product, Analytics, Development, and third-party vendors to execute client-centric automated campaigns across the entire customer funnel. Maintain Triggered & Transactional overview of client messaging journey across Email and Mobile Messaging. Mobile Messaging: Support flawless operational execution:
Proof, test, and QA - ensure linking strategies and content (including product and promotion details) are accurate and error-free across desktop and mobile platforms. Identify and troubleshoot issues, working with the appropriate partners to resolve. Identify areas of inefficiencies and propose solutions to streamline and/or optimize.
Deliver the best Canadian client experience and wear your client centric hat. Monitor and report on performance of Triggered and Transactional programs, identifying key wins and future recommendations. Marketing Specialist
Qualifications:
Bachelor's Degree Experience managing complex automated Email and/or Mobile campaigns within Braze and Bluecore platforms Experience collaborating cross-functionally with Product and Engineering teams on building, launching, and troubleshooting campaigns. Strong analytical skills with experience using data to inform strategic recommendations (experience with Tableau a plus). Strong interpersonal communication skills and the ability to collaborate across many diverse teams. Organizational skills (you can juggle and prioritize multiple projects simultaneously in a fast-paced, high-volume, and deadline-driven environment). Flexible (you calmly problem-solve with a nimble attitude in an environment with many changes and roadblocks). High sense of urgency (you are a self-starter with a high degree of motivation). Superb attention to detail (you execute projects with a high level of accuracy and enjoy detecting typos, inconsistencies, and more).
The staffing industry has seen an increase in people falsely representing themselves as recruiters to gather personal information from job seekers. For your safety, do not provide sensitive data to anyone you have not spoken with thoroughly, never provide banking information during the application process and always double check the email address of the Recruiter to ensure it's from an official Planet domain (@theplanetgroup.com or @launchcg.com) - and not a domain with an alternative extension like .net, .org or .jobs.
The Planet Group and our companies are equal opportunity employers. It is our practice not to discriminate against any employee or applicant based on any criteria, condition or basis protected by laws or regulations in the locations where we do business. All qualified applicants are encouraged to apply. We celebrate diversity and are committed to providing an environment of mutual respect. We believe that diversity, equity and inclusion enable us to better meet our mission and values while serving our clients across the globe. If you have a disability or handicap and would like us to accommodate you in any reasonable way, please inform your recruiter, or contact us, so that we can discuss the appropriate alternatives available.