Confidential
Vice President of Marketing Strategy
Confidential, San Francisco, California, United States, 94199
Vice President of Marketing Strategy
About the Company
Join an influential provider of personalized medicine and healthcare services that is transforming the industry.
Industry
Hospital & Health Care
Type
Privately Held
About the Role
We are seeking a visionary Vice President of Marketing Strategy to lead the charge in creating and executing a comprehensive marketing ecosystem that encompasses clinical offerings, digital consumer products, and educational content. In this dynamic role, you will be responsible for making our excellence accessible, spearheading audience strategy, and driving integrated campaigns while upholding our brand's integrity.
The ideal candidate will excel in assembling and managing a high-performing marketing team, utilizing audience intelligence, segmentation, and direct-to-consumer campaign strategies. You will oversee the brand voice and adapt to market needs while promoting premium brand stewardship at scale and fostering strategic growth without compromise.
This position demands a candidate with a unique blend of creative instinct and strategic depth, ensuring that our marketing practices thrive in a modern environment. Proficiency across the marketing landscape, including CRM tools, performance and paid media platforms, as well as web and SEO/SEM strategies, is crucial. Prior experience in health, wellness, or consumer lifestyle brands is essential, complemented by a proven record of achieving aggressive growth goals while protecting brand integrity.
As a leader comfortable in a fast-paced, data-driven environment, you will expertly manage both the overarching strategy and the everyday execution of our initiatives. Familiarity with AI tools in marketing and a commitment to responsibly leveraging these innovations is vital.
Travel Percent
Less than 10%
Functions
Marketing