Indiana University
Indiana University is hiring: Part-Time Student SEO Analyst in Indianapolis
Indiana University, Indianapolis, IN, US, 46262
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VP COMMUNICATIONS & MARKETING (UA-VPCM-IUBLA)
The Web and Digital Design team is part of University Communications and Marketing, Indiana University's (IU) central marketing organization. The team improves digital constituent experiences and helps achieve university strategic priorities through marketing technology. Additionally, the team serves as a strategic partner to schools, departments, and units in transforming how we use technology to market IU.
Responsibilities
Support a wide range of tasks, including search analytics, optimization, and artificial intelligence (AI) tasks using platforms such as Google Search Console, Google Analytics, ChatGPT/Google Gemini (or similar AI), Semrush, ScreamingFrog, Siteimprove, Looker Studio, Tableau, and others.
Collaborate with IU marketing and web professionals across the university.
Translate plain-language requests into dashboards and reports, monitor IU's overall search engine optimization (SEO) health, analyze content visibility and performance in search, and identify opportunities for improvement.
Manage, normalize, and join data from multiple sources and present insights clearly for stakeholders at various levels.
Conduct keyword research and on-page content optimization.
Ensure on-time delivery of all requests. Adhere to processes that ensure data security and privacy in accordance with university policies and all governmental legal requirements (e.g., HIPAA, FERPA, GDPR, Canada's Anti?Spam Legislation (CASL), etc.).
Education Required: Currently enrolled as a graduate student at Indiana University
Work Experience Background in computer science, data science, human computer interaction, information science, information systems, marketing, communications, media, or a related field
Skills Excellent interpersonal and communication skills, including a customer?centered approach and ability to interact with university leadership
Foundational knowledge of SEO, user experience (UX), and web accessibility principles
Familiarity with web performance reporting, content analysis, and dashboard creation
Experience working with data and reporting, including strong Excel and Structured Query Language (SQL) skills
Experience with tools such as Google Search Console, ScreamingFrog, Semrush, Siteimprove, Google Analytics, Looker Studio or Tableau, and AI platforms such as ChatGPT, Google Gemini, or Microsoft Copilot
In This Role, You'll Gain Experience With: SEO analytics and performance tracking
AI search impact and emerging visibility strategies
Backlink analysis and domain authority
Accessibility and user experience signals in search
Local search and business listing management
Indiana University Bloomington or Indiana University Indianapolis.
This position is eligible for a hybrid schedule (mix between remote and in?person work), subject to change in the future based on university policy and business needs.
$15 per hour
10 20 hours per week
Benefits (Full?time staff employees)
Comprehensive medical and dental insurance
Health savings account with generous IU contributions
Healthcare and dependent care flexible spending accounts
Basic group life insurance paid by IU
Voluntary supplemental life, long?term disability, critical illness, and supplemental accidental death & dismemberment insurance
Base retirement plan with generous IU contributions, subject to vesting
Voluntary supplemental retirement plan options
Tuition subsidy for employees and family members taking IU courses
10 paid holidays plus a paid winter break each year
Generous paid time off plans
Paid leave for new parents and IU?sponsored volunteer events
Employee assistance program (EAP)
Learn more about our benefits by reviewing the IU Benefit Programs Brochure.
Seniority level Not Applicable
Employment type Part?time
Job function Marketing and Sales
Industries Higher Education
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The posting may be closed at any time at the discretion of the University, but will remain open for a minimum of 5 business days. To guarantee full consideration, please submit your application within 5 business days of the Posted Date.
Indiana University is an equal opportunity employer and provider of ADA services and prohibits discrimination in hiring.
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