Alexa MGMT is hiring: Marketing Manager in Austin

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Alexa MGMT is a Texas-based hospitality management and development company known for crafting one-of-a-kind guest experiences across a collection of boutique hotels, restaurants, and gathering spaces. We partner with visionary owners and teams to bring distinctive properties to life—rooted in community, design, and exceptional service.

Location: Austin, TX | Reports to: COO

Position Overview

The Marketing Manager will lead all marketing initiatives across Alexa MGMT’s portfolio of properties, including hotels, restaurants, and new developments. This strategic role involves overseeing brand strategy, digital marketing, content creation, partnerships, and public relations to enhance visibility, strengthen guest loyalty, and drive revenue growth.

Key Responsibilities

• Develop and manage annual marketing plans for Alexa MGMT and each property, aligning with company goals and owner objectives.
• Maintain cohesive brand standards while highlighting each property’s individual identity and target market.
• Serve as the central marketing liaison between property GMs, F&B leadership, and ownership.
• Lead marketing initiatives for new property launches, including branding, pre-opening campaigns, and grand openings.
• Develop and manage structural processes and procedures to improve replication and efficiency across the existing portfolio and into new brands & assets.
• Collaborate with property leaders on retail production across all properties.
• Oversee all digital marketing channels across the portfolio: websites, email campaigns, social media, SEO, and paid advertising.
• Create content—photo, video, copy, and design—for corporate and property-level use.
• Collaborate with and oversee external creative partners (photographers, designers, PR, digital agencies) to produce high-impact marketing assets.
• Optimize online presence across booking channels (OTAs, Google Hotel Ads, etc.) to maximize visibility and conversions.
• Coordinate PR efforts, press releases, and media opportunities for each property.
• Develop influencer, brand, and community partnerships to drive awareness and engagement.
• Represent Alexa MGMT at industry events, local partnerships, and community activations.
• Track and report on key marketing performance metrics.
• Analyze trends and adjust strategies to optimize spend and impact.
• Provide regular marketing updates to leadership and ownership teams.

Qualifications

• 5+ years of progressive marketing experience within hospitality/hotels.
• Proven ability to lead and mentor a team that reports directly to this position.
• Proven ability to manage marketing across multiple properties or brands.
• Strong understanding of digital marketing channels and analytics (Google Analytics, Meta Ads, email automation, CMS tools).
• Excellent storytelling, copywriting, and visual communication skills.
• Experience managing agencies, freelancers, and creative budgets.
• Highly organized, detail-oriented, and able to balance strategic vision with hands‑on execution.
• Passion for hospitality, design, and creating memorable guest experiences.

What We Offer

Opportunity to shape the marketing direction for a growing portfolio of distinctive hospitality properties. Collaborative, creative company culture rooted in integrity, hospitality, and innovation. Competitive salary, performance incentives, comprehensive benefits, and professional growth opportunities within an expanding hospitality group.