UNICEF
Search Engine Optimization (SEO)/ Generative Engine Optimization (GEO) Content C
UNICEF, West New York, NJ, United States, 07093
Employer Industry: Nonprofit Organization (Children's Rights and Welfare)
Why consider this job opportunity:
- Remote work flexibility, allowing you to work from anywhere
- Opportunity to contribute to a meaningful cause, making a lasting difference for children worldwide
- Engage in impactful projects that enhance UNICEF's digital presence and visibility
- Collaborate with a diverse team of professionals in a supportive work environment
- Potential for career growth within a globally recognized organization
What to Expect (Job Responsibilities):
- Conduct keyword research to identify valuable search terms and content opportunities
- Draft engaging content informed by keyword research and user insights, including articles and social media posts
- Analyze performance metrics using tools like Google Analytics and SemRush to track progress and provide recommendations
- Maintain detailed documentation and prepare quarterly updates on emerging trends in SEO/GEO
- Provide biweekly updates on project progress, opportunities, and risks to the project supervisor
What is Required (Qualifications):
- University degree in Communications, Digital Media, Journalism, or a related field
- Minimum of 5 years of professional experience in web content creation, including SEO
- Proficiency with Drupal content management system and web analytics tools
- Advanced writing and editorial experience for digital platforms
- Strong understanding of content strategy and online publishing workflows
How to Stand Out (Preferred Qualifications):
- Experience developing content for a non-expert audience, ideally parents and caregivers
- Familiarity with SEO practices that successfully position web pages in organic search results
- Experience working in an enterprise environment across a complex web ecosystem
#ChildrensRights #DigitalMedia #SEO #ContentCreation #RemoteWork
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