Strategist, SEO Job at Harmelin Media in Bala Cynwyd

Harmelin Media is a full-funnel media agency headquartered in Philadelphia, PA. Over the past 43 years, we have grown into one of the largest independent media agencies in the country with billings approaching one billion dollars.

Our growth has been driven by our commitment to our clients, our employees, and our community. We pride ourselves on customizing strategy to each client and evolving roles to fit each employees strengths. The proof is in the unparalleled tenure of both our clients and our staff.

If you are looking for a career that offers opportunities to forge a strategic vision, innovate through technology or nurture a client relationship in the advertising industry, Harmelin is interested in learning more about you!

Position Summary:

Harmelin Media is seeking an SEO Specialist to join our activation team. Search is at a pivotal moment, and with the integration of our paid and organic search teams, we are evolving our structure to stay ahead of an AI-driven landscape. This is an exciting opportunity to join a dynamic, insights-driven group that plays a critical role in driving client performance and business outcomes.

We are open to candidates with 26 years of hands-on SEO experience developing and implementing strategies across technical SEO, content optimization, and link building, as well as delivering reporting and insights for client websites. Whether youre earlier in your career and eager to grow, or bring several years of deeper expertise, we encourage you to apply. Paid search experience is a plus, and this role provides opportunities to expand into complementary areas of search while collaborating closely with account teams, internal specialists, and platform partners. As the day-to-day lead for assigned clients, you will also take an active role in client calls and strategy meetings.

Title and salary for position to be commensurate with experience and qualifications.

Responsibilities:

• Primary day to day contact for clients SEO efforts
• Develop and implement SEO strategies for clients
• Lead client calls and strategy meetings for assigned clients
• Ability to perform keyword & AI prompt research
• Optimize existing copy on a clients website (page titles, meta descriptions, h1s, alts, anchor text, etc.) and/or write new SEO-friendly copy for blog posts and content pages
• Provide recommendations on internal linking, content promotion, content creation and implementation of schema mark up
• Utilize your knowledge of technical SEO to ensure client websites are maintained and migrated properly
• Research link building opportunities and organize link building campaigns for clients
• Identify trends, implement new tactics, and measure results
• Create monthly reports for clients including pivot tables in Excel and analysis reports on various platforms
• Complete SEO assessments for potential clients
• Continuously improve SEO skillset, staying up to date with tools, trends and best practices through research and/or industry events/conferences
• Other duties may be assigned as necessary to meet company needs

Keys to Success:

• 2-6 years SEO experience
• Working knowledge of on-site and off-site SEO strategies
• Solid understanding of the following platforms (or similar tools): Google Analytics, Google Search Console, SEMRush, Screaming Frog, Ahrefs, Page Speed Insights
• Basic understanding of the following platforms preferred: GTmetrix, Google Tag Manager
• Basic understanding of paid search preferred
• Strong quantitative and analytical skills
• Strong organizational, time management and multi-tasking skills
• Strong team player with excellent interpersonal and communication skills
• Strong attention to detail; excellent problem-solving skills; strategic mindset
• Ability to work in a team environment while working on projects independently
• Proficiency in Microsoft Excel, Word & PowerPoint
• Medical, dental and vision coverage
• Life Insurance
• Long Term Disability
• 401K
• Generous paid time off and holidays
• AFLAC and Flex Spending Accounts
• EOY medical reimbursement
• Health Advocate healthcare assistance program
• Fitness club reimbursement
• Professional and personal development allowance
• Legal services and identity theft protection
• Harmelin Media is committed to building a diverse, equitable, and inclusive workplace, and is proud to be an equal opportunity employer. We will consider all qualified applicants for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

Seniority level

• Associate

Employment type

• Full-time

Job function

• Advertising

Industries

• Advertising Services

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