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The Brand Leader®

Digital Marketing Manager

The Brand Leader®, Greenville, South Carolina, us, 29610

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Digital Marketing Manager

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The Brand Leader®

We’re hiring a Digital Marketing Manager — and everything in between. The ideal candidate will be detail‑oriented, analytical, and passionate about all things digital. You’ll work alongside our creative and strategy teams to execute, monitor, and optimize multi‑channel campaigns that drive measurable results for our clients.

Responsibilities

Monitor and analyze campaign performance across digital marketing channels.

Maintain regular performance reports and dashboards to track KPIs and recommend optimizations.

Assist in the setup, testing, and launch of digital marketing campaigns.

Collaborate with internal teams to implement digital strategy across platforms and ensure alignment with client business goals.

Conduct data‑driven testing for ads, email content, and landing pages to improve KPIs.

Stay up to date on platform updates and industry trends to inform recommendations and strategy adjustments.

Soft Qualifications

Strong analytical skills with the ability to interpret digital marketing data.

Experience with paid advertising platforms (Google Ads, Meta Ads, etc.).

Familiarity with social media and email marketing tools.

Proficient in digital analytics platforms (Google Analytics, HubSpot, etc.).

Ability to support and execute digital marketing strategies.

Detail‑oriented with a focus on performance metrics and reporting.

Strong communication and collaboration skills.

Able to manage multiple tasks and deadlines.

Nice to have: Google Certifications, Meta Certifications, or similar.

Hard Qualifications

Bachelor’s degree in Marketing, Communications, Business, or a data‑related field preferred but not required if past job experience fits the role.

1–3 years of experience in digital marketing roles (up to 5 years considered; compensation adjusted accordingly).

Salary $50,000–$60,000, commensurate with experience and qualifications.

Full‑Time Benefits

Medical, dental, vision, and short‑ & long‑term disability insurance

Flexible time and unlimited vacation (after the first 90 days)

Retirement plan with employer match

Benefits Include

Bagel Thursdays

Team Activities

Fun & Encouraging Culture

So much more

About The Brand Leader For over 25 years, The Brand Leader has been creating and leading national brands of all sizes — supporting them through a wide array of integrated campaigns. A 2023 Ad Age Best Place to Work and 2022 & 2021 Best Place to Work in SC, we pride ourselves on a family‑first atmosphere. Work hard. Play hard. With unlimited vacation, bonuses, healthcare, and a culture recognized by Outside Magazine as a “Best Place to Work,” we’ve built a team that loves what they do — and the people they do it with.

Seniority Level Mid‑Senior level

Employment Type Full‑time

Job Function Marketing and Sales

Industries Advertising Services

Location Greenville, SC

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