Zscaler
Senior Product Marketing Manager - Industry Solutions
Zscaler, San Jose, California, United States, 95199
Senior Product Marketing Manager - Industry Solutions
Serving thousands of enterprise customers around the world including 45% of Fortune 500 companies, Zscaler (NASDAQ: ZS) was founded in 2007 with a mission to make the cloud a safe place to do business and a more enjoyable experience for enterprise users. As the operator of the world’s largest security cloud, Zscaler accelerates digital transformation so enterprises can be more agile, efficient, resilient, and secure. The pioneering, AI‑powered Zscaler Zero Trust Exchange™ platform, which is found in our SASE and SSE offerings, protects thousands of enterprise customers from cyberattacks and data loss by securely connecting users, devices, and applications in any location. Named a Best Workplace in Technology by Fortune and others, Zscaler fosters an inclusive and supportive culture that is home to some of the brightest minds in the industry.
Responsibilities
Crafting differentiated industry‑specific messaging and narratives that address unique priorities, compliance needs, and challenges across target verticals
Developing tailored industry solution plays, sales motions, and competitive positioning to empower sales teams in driving pipeline growth and closing deals
Producing customer‑facing content such as whitepapers, case studies, presentations, and blogs that reinforce Zscaler’s thought leadership in specific industries
Enabling sales teams and executives with vertical‑focused training, talk tracks, customer references, and compelling collateral
Monitoring industry trends, customer needs, and competitor strategies to ensure Zscaler’s go‑to‑market efforts remain innovative and aligned with market demand
Minimum Qualifications
6+ years of experience in Product Marketing, Industry Marketing, or GTM roles, ideally within cybersecurity, networking, or enterprise B2B software
Deep expertise in at least one key vertical (e.g., Financial Services, Healthcare, Manufacturing, Government) with the ability to translate complex technology into relevant industry narratives
Proven track record of designing and executing impactful industry‑specific campaigns, content, and enablement programs
Strong storytelling, communication, and influencing skills, with experience collaborating across functions and presenting to senior leaders
Analytical mindset with demonstrated experience using data to drive decisions and refine strategies; Bachelor’s degree required
Preferred Qualifications
MBA or equivalent experience preferred
Proven ability to represent your organization in customer conversations, analyst briefings, and industry events
Strong writing, proofreading, and project management skills
Base Pay Range
$164,500 - $235,000 USD
Benefits
Various health plans
Time off plans for vacation and sick time
Parental leave options
Retirement options
Education reimbursement
In‑office perks, and more!
Pay Transparency: Zscaler complies with all applicable federal, state, and local pay transparency rules.
Zscaler is committed to providing equal employment opportunities to all individuals. We strive to create a workplace where employees are treated with respect and have the chance to succeed. All qualified applicants will be considered for employment without regard to race, color, religion, sex (including pregnancy or related medical conditions), age, national origin, sexual orientation, gender identity or expression, genetic information, disability status, protected veteran status, or any other characteristic protected by federal, state, and local laws. See more information by clicking on the Know Your Rights: Workplace Discrimination is Illegal link.
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Responsibilities
Crafting differentiated industry‑specific messaging and narratives that address unique priorities, compliance needs, and challenges across target verticals
Developing tailored industry solution plays, sales motions, and competitive positioning to empower sales teams in driving pipeline growth and closing deals
Producing customer‑facing content such as whitepapers, case studies, presentations, and blogs that reinforce Zscaler’s thought leadership in specific industries
Enabling sales teams and executives with vertical‑focused training, talk tracks, customer references, and compelling collateral
Monitoring industry trends, customer needs, and competitor strategies to ensure Zscaler’s go‑to‑market efforts remain innovative and aligned with market demand
Minimum Qualifications
6+ years of experience in Product Marketing, Industry Marketing, or GTM roles, ideally within cybersecurity, networking, or enterprise B2B software
Deep expertise in at least one key vertical (e.g., Financial Services, Healthcare, Manufacturing, Government) with the ability to translate complex technology into relevant industry narratives
Proven track record of designing and executing impactful industry‑specific campaigns, content, and enablement programs
Strong storytelling, communication, and influencing skills, with experience collaborating across functions and presenting to senior leaders
Analytical mindset with demonstrated experience using data to drive decisions and refine strategies; Bachelor’s degree required
Preferred Qualifications
MBA or equivalent experience preferred
Proven ability to represent your organization in customer conversations, analyst briefings, and industry events
Strong writing, proofreading, and project management skills
Base Pay Range
$164,500 - $235,000 USD
Benefits
Various health plans
Time off plans for vacation and sick time
Parental leave options
Retirement options
Education reimbursement
In‑office perks, and more!
Pay Transparency: Zscaler complies with all applicable federal, state, and local pay transparency rules.
Zscaler is committed to providing equal employment opportunities to all individuals. We strive to create a workplace where employees are treated with respect and have the chance to succeed. All qualified applicants will be considered for employment without regard to race, color, religion, sex (including pregnancy or related medical conditions), age, national origin, sexual orientation, gender identity or expression, genetic information, disability status, protected veteran status, or any other characteristic protected by federal, state, and local laws. See more information by clicking on the Know Your Rights: Workplace Discrimination is Illegal link.
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