Confidential
Vice President of Growth Marketing
About the Company Popular provider of credit services IndustryInternet TypePrivately Held Founded1995
Employees501-1000
Categories
CreditCredit ReportsCredit and CollectionCurated WebInformation ServicesServicesAnalyticsCredit BureauFinanceInformation Technology
Specialties
financialcreditand internet
Business Classifications
SAASB2B
About the Role The Company is seeking a Vice President of Growth Marketing to lead and own the growth activities for its marketing services business. The successful candidate will be responsible for developing and executing a comprehensive marketing strategy that positions the company as a market leader in the advertising technology and marketing space. This includes orchestrating integrated marketing campaigns, managing a cross-channel budget, and establishing best practices to maximize ROI. The role also involves mentoring and managing a team, fostering a culture of innovation, and ensuring the team is aligned with the company's integrated growth strategy.
Applicants must have a minimum of 15 years' experience in marketing, product marketing, strategy, or a related field, with at least 10 years in senior marketing leadership roles. A commanding understanding of data-driven marketing, the advertising technology landscape, and proven experience in leading and scaling marketing teams is essential. The role requires a deep understanding of go-to-market strategies, customer journey mapping, and exceptional stakeholder management skills. The ideal candidate will be a strategic thinker with a data-driven mindset, capable of creatively solving problems and driving results while investing in the future. The position demands an individual with excellent communication skills, a strong grasp of market analysis, and the ability to influence at all levels. Hiring Manager TitleChief Marketing Officer, Experian Financial and Marketing Services
Travel PercentLess than 10% Functions
Marketing
About the Company Popular provider of credit services IndustryInternet TypePrivately Held Founded1995
Employees501-1000
Categories
CreditCredit ReportsCredit and CollectionCurated WebInformation ServicesServicesAnalyticsCredit BureauFinanceInformation Technology
Specialties
financialcreditand internet
Business Classifications
SAASB2B
About the Role The Company is seeking a Vice President of Growth Marketing to lead and own the growth activities for its marketing services business. The successful candidate will be responsible for developing and executing a comprehensive marketing strategy that positions the company as a market leader in the advertising technology and marketing space. This includes orchestrating integrated marketing campaigns, managing a cross-channel budget, and establishing best practices to maximize ROI. The role also involves mentoring and managing a team, fostering a culture of innovation, and ensuring the team is aligned with the company's integrated growth strategy.
Applicants must have a minimum of 15 years' experience in marketing, product marketing, strategy, or a related field, with at least 10 years in senior marketing leadership roles. A commanding understanding of data-driven marketing, the advertising technology landscape, and proven experience in leading and scaling marketing teams is essential. The role requires a deep understanding of go-to-market strategies, customer journey mapping, and exceptional stakeholder management skills. The ideal candidate will be a strategic thinker with a data-driven mindset, capable of creatively solving problems and driving results while investing in the future. The position demands an individual with excellent communication skills, a strong grasp of market analysis, and the ability to influence at all levels. Hiring Manager TitleChief Marketing Officer, Experian Financial and Marketing Services
Travel PercentLess than 10% Functions
Marketing