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TELUS Digital

Senior Growth Marketing Engineer

TELUS Digital, Durham, North Carolina, United States, 27703

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Senior Growth Marketing Engineer

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TELUS Digital . TELUS Digital is a digital product consultancy and the digital division of TELUS, offering end-to-end expertise across multiple service areas and collaborating with clients to deliver transformative customer experiences. Location and flexibility The

Senior Growth Marketing Engineer

is part of the Marketing Services team at TELUS Digital. This role maintains an in-office presence in a hybrid capacity (Tuesdays, Wednesdays, Thursdays) and can be located in Boston, MA; Columbus, OH; Charlottesville, VA; or Durham, NC. Responsibilities

Conduct discovery engagements to determine a client’s optimal marketing tech stack Implement and operate tools across the MarTech stack, including Customer Engagement Platforms, CDP, CRM, Product Analytics, MMPs, and Loyalty platforms Lead complex business/technical integrations across client apps and tools such as Braze, Salesforce Marketing Cloud, mParticle, Segment, Punchh, Talon.One, Amplitude, Mixpanel, Branch, Appsflyer, Adobe (AEP, RT-CDP, ACS, AJO) Calibrate technology platforms to align with business metrics, including audience segmentation, analytics dashboards, email automation, and more Train clients on how to use their growth stack and advise on best practices Create technical documentation for engineers that outlines and communicates specific project needs by sprint, following agile frameworks Drive ongoing client success and satisfaction by determining the scope of engagements, communicating with stakeholders, and learning business goals and technology infrastructure Resolve a wide range of customer needs from basic education to technical operations Develop relationships with technology vendors to collaboratively develop customized solutions for clients Qualifications

Master's Degree with 2 years of experience OR a Bachelor's Degree in business, marketing, communications, or closely related fields with 3+ years of experience in a client-facing marketing strategy or account management role Knowledge of various MarTech tools - CEP, CDP, Analytics, MMP, Loyalty - preferably in Braze, Salesforce Marketing Cloud, mParticle, Segment, Punchh, Talon.One, Amplitude, Mixpanel, Branch, Appsflyer, and Adobe (AEP, RT-CDP, ACS, AJO), including integration best practices and strategies Experience developing and leading multi-phase projects with diverse stakeholders Advanced knowledge of data-driven marketing practices: audience segmentation, personalization, retargeting, automation, etc. Proven success in planning and deploying integrated digital marketing campaigns to drive acquisition, increase retention, or improve customer lifetime value Excellent communication skills, both written and verbal Experience with effective reporting: analytics, attribution, ad serving, CDPs and CRMs, push, email marketing, social media Experience integrating with data warehouses (e.g., Redshift, Snowflake) and BI tools (e.g., Looker, Tableau) Willingness to travel to client offices as needed What We’ll Offer

Healthcare benefits - Medical, Vision, Dental (including option for 100% coverage of individual employee medical premiums) Life & Disability Insurance 401K matching Flexible paid time off & paid company holidays Parental Leave Employee Assistance Program (EAP) And more USA Pay Range $135,000 - $155,000 USD Seniority level

Mid-Senior level Employment type

Full-time Job function

Marketing and Sales Industries: IT Services and IT Consulting Equal Opportunity Employer

At TELUS Digital, we are proud to be an equal opportunity employer and are committed to creating a diverse and inclusive workplace. All aspects of employment, including the decision to hire and promote, are based on applicants’ qualifications, merits, competence and performance without regard to any characteristic related to diversity. We will only use the information you provide to process your application and to produce tracking statistics. Since we do not request personal data deemed sensitive, we ask you to abstain from sharing that information with us. For more information on how we use your information, see our Privacy Policy.

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