WISC-TV
2 days ago Be among the first 25 applicants
Here is your chance to TRULY make a change. Only a handful of people have had this role over the last 5 decades. But this is not the same opening as before. We are looking for someone to break the mold and connect with local consumers in a new way. We produce 40 hours of linear television news a week but more importantly we are transitioning to a new era of news gathering and multi-platform content creation from all parts of the operation. The right candidate will have a proven track record of audience/consumer growth and understand how to achieve success in both current and emerging platforms.
In this role you’ll be asked to set and execute a strategy for this next generation content-focused editorial team. You’ll lead transformational efforts and build a top-notch staff. You’ll need to be aggressive moving resources to meet the demand of a shifting content consumption marketplace. You’ll be asked to make critical editorial decisions with a deep understanding of journalism ethics. You’ll be asked to inspire.
Our company has been in the journalism business since 1890…however, that long history is not our calling card… it is all about the future.
What You’ll Do
Work with station and corporate management to set content and brand strategy with a focus on audience growth and content creation
Inspire a team of journalists to meet a high standard of excellence in a highly competitive marketplace
Embrace local news and content delivery through ALL platforms
Lead recruitment and retention efforts for the news staff
Analyze audience data and be willing to shift resources to meet consumer demands
Develop strategies to improve the communities we serve through journalism and other outreach activities
What You’ll Bring
Minimum 5 years of experience in journalism, with previous management experience of increasing responsibility
Four‑year degree in journalism, communications, content creation/management or equivalent field required
Excellent interpersonal communication skills with an emphasis on collaboration, setting expectations, accountability, managing conflict, decision‑making, fiscal responsibility, coaching and delegation.
Strong broadcast and AP style writing skills
Strong command of journalism ethics and the tenets of professional journalism
Working knowledge of newsroom software, social media, camera equipment, and editing systems
WISC and Morgan Murphy Media are equal opportunity employers
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