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Elite Insurance Partners

Paid Media Specialist – PPC

Elite Insurance Partners, Tampa, Florida, us, 33646

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Description Paid Media Specialist On‑Site in Tampa FL (Google Ads Meta TikTok Microsoft Ads)

Location: On‑Site Tampa Florida

Company : Elite Insurance Partners (EIP)

Compensation : Competitive salary based on experience 401(k) match full benefits

About Elite Insurance Partners (EIP) Elite Insurance Partners (EIP) is a nationally recognized insurance brokerage and marketing organization consistently ranked among the Top Workplaces in the U.S.

Headquartered in Tampa Florida we help families nationwide protect their health wealth and future through Medicare life insurance and financial solutions.

Our marketing department is the driving force behind that growth leveraging performance marketing advanced analytics and creative strategy to deliver high-quality leads that empower our sales teams. We are now seeking a Paid Media Specialist to help scale our advertising efforts across multiple platforms.

Position Overview The Paid Media Specialist will be responsible for planning, executing and optimizing paid media campaigns that drive measurable results.

This is a hands‑on on‑site role ideal for someone who thrives in a collaborative environment, enjoys analyzing data and is passionate about testing new strategies to maximize ROI.

You will work closely with the marketing analytics and creative teams to ensure campaign alignment, performance and profitability.

Key Responsibilities

Plan, execute and manage paid campaigns across Google Ads, Microsoft Ads, Meta and TikTok.

Develop and optimize Search, Performance Max, Demand Gen and Display campaigns to achieve target KPIs.

Continuously monitor and adjust bids, targeting and creative to improve performance metrics such as CTR, CPA and ROAS.

Perform keyword research, competitor analysis and audience segmentation to refine campaign strategy.

Collaborate with creative and web teams to align ad messaging with landing page experience.

Track, measure and analyze campaign performance; report actionable insights to leadership.

Stay up to date with the latest digital advertising trends, betas and optimization tools.

Qualifications

2 years of hands‑on experience managing paid search or PPC campaigns (agency or in‑house).

Strong knowledge of Google Ads, Microsoft Ads and Meta Ads Manager; TikTok Ads experience a plus.

Proven ability to manage budgets and deliver results across multiple platforms.

Experience in direct response marketing attribution and conversion tracking.

Analytical thinker with a deep understanding of campaign data and metrics.

Excellent communication skills and ability to collaborate with cross‑functional teams.

Bachelor's degree in Marketing Communications or related field preferred.

What We Offer On‑site opportunity join our award‑winning team at our modern Tampa headquarters.

401(k) with 3.5% Company Match after one year of employment.

Generous Paid Time Off, paid holidays and incentive‑based time‑off opportunities.

Comprehensive Health Coverage: Medical, dental, vision, life and disability insurance.

State‑of‑the‑Art Office Perks On‑site gym with basketball courts and group fitness classes.

Massage chair lounge to recharge during the day.

On‑site café with chef‑prepared breakfast and lunch.

Collaborative culture with opportunities for learning, innovation and advancement.

Why Join EIP At EIP marketing drives impact. You will be part of a results‑oriented innovative team that values data, creativity and continuous improvement.

If you’re a paid media professional ready to take your skills to the next level, make an impact and work in a collaborative environment – apply today to join a company that rewards performance and growth.

Key Skills

Quality Assurance

Client Relation

Target Audience

Media Planning

Trend Analysis

Market Research

Email Campaigns

Social Channels

Campaign Management

Client Service

Current Events

News Stories

Powerpoint

Data Analysis

Analytics

Employment Type Full‑Time

Department / Functional Area Marketing

Experience / Vacancy Years

1

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