UNITED COLLECTIVE
Influencer Strategist/Manager (FT / In Office)
UNITED COLLECTIVE, Huntington Beach, California, us, 92615
Base pay: $95,000.00/year - $105,000.00/year
Company Description CANVAS UNITED is a creative marketing agency built to connect brands with culture—through ideas that earn attention, drive action, and spark community. As a team of innovative digital craftspeople, who are part of a larger creative collective, we think beyond technology to celebrate and create meaningful experiences that awaken a sense of awe and discovery in people.
Role Overview As the Influencer Strategist/Manager, you’ll develop integrated strategies that drive cultural relevance, performance, and brand equity through social media and influencer marketing. You’ll help brands grow communities, elevate their storytelling, and collaborate with creators who align with their values and voice. You understand platforms, trends, and talent—and how to turn them into impact.
What You’ll Do
Develop influencer strategies across TikTok, Instagram, YouTube, and emerging platforms
Work with the broader strategy and creative teams to successfully integrate social and influencer channels into broader campaigns, helping to sell it as a channel and demonstrating its value to audience impact
Author briefs that inspire content creators, influencers, and internal teams
Identify and vet influencers/creators for campaigns and always‑on partnerships
Lead competitive audits, social listening, and platform trend reports
Build frameworks for community engagement, content pillars, and channel roles
Collaborate closely with creative and media teams to ensure ideas are socially native and scalable, while supporting the creative vision through execution and launch
Monitor performance and optimize campaigns with platform best practicesPackage up results and present insights and recommendations to internal teams and clients
Qualifications
5‑6 years experience in social strategy, influencer marketing, and content planning (agency experience preferred)
Strong understanding of platform‑specific content strategies (TikTok, IG Reels, Shorts, etc.) and an eagerness to adapt new strategies as platforms evolve
Proven experience working with creators or managing influencer campaigns
Ability to translate cultural trends into brand opportunities
Experience writing briefs, decks, and presenting to clients
Excellent organizational and communication skills
Passion for emerging platforms, digital culture, and creator economy
Nice to Haves
Experience in paid social and media planning
Familiarity with influencer platforms; specifically Sprout Social
Comfort with data and KPIs to inform creative optimization
Additional Information A thriving independent and entrepreneurial organization that has built dynamic and creative teams. We are trailblazers in creativity.
A fast‑paced, creative and collaborative environment with supportive leadership.
A culture that values ideas and innovation from everyone at every level.
Ongoing professional development and training; we will empower you to take charge of your career path.
Strong benefits.
Salary range: $95,000 - $105,000
All your information will be kept confidential according to EEO guidelines.
Actual offer may vary by market location, job‑related knowledge, skills and experience.
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Company Description CANVAS UNITED is a creative marketing agency built to connect brands with culture—through ideas that earn attention, drive action, and spark community. As a team of innovative digital craftspeople, who are part of a larger creative collective, we think beyond technology to celebrate and create meaningful experiences that awaken a sense of awe and discovery in people.
Role Overview As the Influencer Strategist/Manager, you’ll develop integrated strategies that drive cultural relevance, performance, and brand equity through social media and influencer marketing. You’ll help brands grow communities, elevate their storytelling, and collaborate with creators who align with their values and voice. You understand platforms, trends, and talent—and how to turn them into impact.
What You’ll Do
Develop influencer strategies across TikTok, Instagram, YouTube, and emerging platforms
Work with the broader strategy and creative teams to successfully integrate social and influencer channels into broader campaigns, helping to sell it as a channel and demonstrating its value to audience impact
Author briefs that inspire content creators, influencers, and internal teams
Identify and vet influencers/creators for campaigns and always‑on partnerships
Lead competitive audits, social listening, and platform trend reports
Build frameworks for community engagement, content pillars, and channel roles
Collaborate closely with creative and media teams to ensure ideas are socially native and scalable, while supporting the creative vision through execution and launch
Monitor performance and optimize campaigns with platform best practicesPackage up results and present insights and recommendations to internal teams and clients
Qualifications
5‑6 years experience in social strategy, influencer marketing, and content planning (agency experience preferred)
Strong understanding of platform‑specific content strategies (TikTok, IG Reels, Shorts, etc.) and an eagerness to adapt new strategies as platforms evolve
Proven experience working with creators or managing influencer campaigns
Ability to translate cultural trends into brand opportunities
Experience writing briefs, decks, and presenting to clients
Excellent organizational and communication skills
Passion for emerging platforms, digital culture, and creator economy
Nice to Haves
Experience in paid social and media planning
Familiarity with influencer platforms; specifically Sprout Social
Comfort with data and KPIs to inform creative optimization
Additional Information A thriving independent and entrepreneurial organization that has built dynamic and creative teams. We are trailblazers in creativity.
A fast‑paced, creative and collaborative environment with supportive leadership.
A culture that values ideas and innovation from everyone at every level.
Ongoing professional development and training; we will empower you to take charge of your career path.
Strong benefits.
Salary range: $95,000 - $105,000
All your information will be kept confidential according to EEO guidelines.
Actual offer may vary by market location, job‑related knowledge, skills and experience.
#J-18808-Ljbffr