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Fedwriters, Inc.

Digital Content Strategist

Fedwriters, Inc., San Juan, San Juan, us, 00902

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Overview FWI is building a team to support Puerto Rico Department of Housing (PRDOH) Communication Services program for the Community Development Block Grant for Disaster Recovery (CDBG-DR) and Community Development Block Grant for Mitigation (CDBG-MIT). The Digital Content Strategist will develop content strategies aligned with business goals, monitor cultural and social trends, and ensure strategic direction is translated into effective creative work across digital platforms.

FWI has been recognized as a Top Workplace by the Washington Post in 2024 and 2025, offering excellent growth opportunities in a collaborative environment.

Position is contingent upon contract award

Work Schedule and Location Hybrid:

This full‑time hybrid position will work Monday through Friday, 8am to 5pm, with some onsite work in San Juan, Puerto Rico.

Responsibilities

Works with editors, writers, UX designers, content management system developers, and marketers to deliver stories that are aligned with business goals

Provide calendars of social media strategies being implemented and forthcoming

Perform extensive research and interviews to learn more about current trends, developments, and perceptions about the subject matter, and then contextualizing your findings

Monitor cultural and social trends, and their impact on consumers' attitudes, behavior and perceptions

Liaise with the client's Communications team to ensure that consumer attitudes and needs are thought of at the beginning of the campaign

Conduct keyword research and use of SEO guidelines to optimize content

Provide input as needed during creative development to ensure that the strategic direction is correctly translated into creative work

Develop content governance guidelines for tone, style and voice of all content, and ensure they are followed

Qualifications Required:

Bachelor's Degree in Public Relations, Marketing, Communications, or a relevant field

4+ years of experience in a related field

Be creative and able to think around problems

Familiar with digital marketing channels, content marketing and distribution platforms, and consumer analytics

Strong understanding of SEO, keyword research, information architecture, and usability best practices

Hands‑on experience with content management systems

Keen interest and experience in analyzing marketing problems, brand tracking research and spotting opportunities to develop the brand

Work alongside account management team and support in developing highly creative campaigns

Excellent verbal and writing skills in both Spanish and English

FWI is an Equal Opportunity Employer, including disability/vets.

Why Join Our Team At FWI, we place the highest importance on creating an exceptional employee experience. You'll have opportunities to achieve your career aspirations through internal promotions, professional development, and other recognition and rewards programs. Join our team and take advantage of the many benefits we offer, including:

Health Insurance

Dental Insurance

Vision Insurance

Long‑term and Short‑term Disability Insurance

Life Insurance

401(k) Plan

Holiday Pay

Paid Time Off

Pay Range: Negotiable

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