FWI (FedWriters, Inc.) is hiring: Digital Content Strategist in San Juan

1 day ago Be among the first 25 applicants Overview FWI is building a team to support Puerto Rico Department of Housing (PRDOH) Communication Services program for the Community Development Block Grant for Disaster Recovery (CDBG-DR) and Community Development Block Grant for Mitigation (CDBG-MIT). The Digital Content Strategist will develop content strategies aligned with business goals, monitor cultural and social trends, and ensure strategic direction is translated into effective creative work across digital platforms. FWI has been recognized as a Top Workplace by the Washington Post in 2024 and 2025, offering excellent growth opportunities in a collaborative environment. Work Schedule and Location Hybrid: This full-time hybrid position will work Monday through Friday, 8 am to 5 pm, with some onsite work in San Juan, Puerto Rico. Responsibilities Work with editors, writers, UX designers, content management system developers, and marketers to deliver stories that are aligned with business goals. Provide calendars of social media strategies being implemented and forthcoming. Perform extensive research and interviews to learn more about current trends, developments, and perceptions about the subject matter, and then contextualize your findings. Monitor cultural and social trends, and their impact on consumers' attitudes, behavior and perceptions. Liaise with the client's Communications team to ensure that consumer attitudes and needs are considered at the beginning of the campaign. Conduct keyword research and apply SEO guidelines to optimize content. Provide input during creative development to ensure the strategic direction is correctly translated into creative work. Develop content governance guidelines for tone, style and voice of all content, and ensure they are followed. Qualifications Bachelor's Degree in Public Relations, Marketing, Communications, or a relevant field. 4+ years of experience in a related field. Be creative and able to think around problems. Familiar with digital marketing channels, content marketing and distribution platforms, and consumer analytics. Strong understanding of SEO, keyword research, information architecture, and usability best practices. Hands‑on experience with content management systems. Keen interest and experience in analyzing marketing problems, brand‑tracking research and spotting opportunities to develop the brand. Work alongside account management team and support in developing highly creative campaigns. Excellent verbal and writing skills in both Spanish and English. Benefits Health Insurance Dental Insurance Vision Insurance Long‑term and Short‑term Disability Insurance Life Insurance 401(k) Plan Holiday Pay Paid Time Off Pay Range: Negotiable FWI is an Equal Opportunity Employer, including disability/vets. #J-18808-Ljbffr