Ivory Systems
Senior Talent Solutions Specialist at Ivory Systems
Job Title:
Business Analyst
Duties:
The Business Analytics role supports multiple customer groups and/or therapeutic areas and will be an expert in statistical methodologies for measuring marketing impact.
The role requires using sophisticated analytics for projects including marketing mix modeling, ROI analyses on all relevant marketing programs/customer channels and promotional spends, customer profiling and segmentation, and predictive modeling.
Responsibilities include the conducting and interpretation of advanced analytics to support decision making on promotional strategies and effectiveness (ROI and Marketing Mix analysis), supporting brand planning/field force evolution/non-personal digital/virtual activities and serving as inputs to the forecasting process.
Skills: Duties & Responsibilities
Conduct advanced analytics in support of brand planning and promotional resource allocation, including resource allocation in customer channels such as digital and evolution of the commercial model.
Liaise between Marketing and Sales in the development of business tactics and strategies.
Execute departmental procedures and collaborate within the organization to ensure the marketing strategy is integrated into delivered sales‑force call plans for both in‑person and virtual/non‑personal digital telephone plans.
Work with internal customers to ensure that analytical results are communicated and used effectively.
Build and share knowledge of analytical methodologies and high‑quality vendors, including third‑party digital agencies, with others in the department.
Establish work habits to support the therapeutic business function’s evolving process and execution needs.
Education:
Bachelor’s degree and seven (7) years of analytic experience with relevant data sources and analytical methodologies.
OR
Master’s degree and five (5) years of experience with relevant data sources and analytical methodologies.
Requirements:
Experience analyzing large, deidentified patient claims data sets strongly preferred.
Experience in Metabolic therapeutic areas such as Cardio‑Renal Metabolic (e.g. Chronic Kidney Disease and Heart Failure) strongly preferred.
Experience working within a large pharmaceutical manufacturer strongly preferred.
Proficiency in the development, documentation and communication of analytical plans.
Proficiency in advanced analytical techniques including multivariate analytical and promotional responsiveness techniques.
Experience in conducting digital analytics (non‑personal marketing tactics such as email, banner, mobile and alerts) or working in another analytical field with a demonstrated passion for digital technology.
Experience in analyzing campaigns and performing in‑campaign analytics to improve performance and working with consumer marketing databases.
Experience in understanding customer needs, incorporating them into deliverables, and ensuring recommendations/results are implemented.
Experience in coordinating insights from disparate functions and sources, e.g., marketing research, forecasts, etc., into a comprehensive and insightful analysis and/or recommendation.
Proficiency in R/Python and/or SAS and other data extraction and analytical tools such as SQL; experience with Excel and PowerPoint.
Strong interpersonal abilities.
Ability to manage multiple projects at the same time.
Must be willing to work regular business hours aligned to the Eastern Standard Time zone.
Seniority level
Mid‑Senior level
Employment type
Contract
Job function
Analyst and Marketing
Industries Pharmaceutical Manufacturing and Biotechnology Research
#J-18808-Ljbffr
Business Analyst
Duties:
The Business Analytics role supports multiple customer groups and/or therapeutic areas and will be an expert in statistical methodologies for measuring marketing impact.
The role requires using sophisticated analytics for projects including marketing mix modeling, ROI analyses on all relevant marketing programs/customer channels and promotional spends, customer profiling and segmentation, and predictive modeling.
Responsibilities include the conducting and interpretation of advanced analytics to support decision making on promotional strategies and effectiveness (ROI and Marketing Mix analysis), supporting brand planning/field force evolution/non-personal digital/virtual activities and serving as inputs to the forecasting process.
Skills: Duties & Responsibilities
Conduct advanced analytics in support of brand planning and promotional resource allocation, including resource allocation in customer channels such as digital and evolution of the commercial model.
Liaise between Marketing and Sales in the development of business tactics and strategies.
Execute departmental procedures and collaborate within the organization to ensure the marketing strategy is integrated into delivered sales‑force call plans for both in‑person and virtual/non‑personal digital telephone plans.
Work with internal customers to ensure that analytical results are communicated and used effectively.
Build and share knowledge of analytical methodologies and high‑quality vendors, including third‑party digital agencies, with others in the department.
Establish work habits to support the therapeutic business function’s evolving process and execution needs.
Education:
Bachelor’s degree and seven (7) years of analytic experience with relevant data sources and analytical methodologies.
OR
Master’s degree and five (5) years of experience with relevant data sources and analytical methodologies.
Requirements:
Experience analyzing large, deidentified patient claims data sets strongly preferred.
Experience in Metabolic therapeutic areas such as Cardio‑Renal Metabolic (e.g. Chronic Kidney Disease and Heart Failure) strongly preferred.
Experience working within a large pharmaceutical manufacturer strongly preferred.
Proficiency in the development, documentation and communication of analytical plans.
Proficiency in advanced analytical techniques including multivariate analytical and promotional responsiveness techniques.
Experience in conducting digital analytics (non‑personal marketing tactics such as email, banner, mobile and alerts) or working in another analytical field with a demonstrated passion for digital technology.
Experience in analyzing campaigns and performing in‑campaign analytics to improve performance and working with consumer marketing databases.
Experience in understanding customer needs, incorporating them into deliverables, and ensuring recommendations/results are implemented.
Experience in coordinating insights from disparate functions and sources, e.g., marketing research, forecasts, etc., into a comprehensive and insightful analysis and/or recommendation.
Proficiency in R/Python and/or SAS and other data extraction and analytical tools such as SQL; experience with Excel and PowerPoint.
Strong interpersonal abilities.
Ability to manage multiple projects at the same time.
Must be willing to work regular business hours aligned to the Eastern Standard Time zone.
Seniority level
Mid‑Senior level
Employment type
Contract
Job function
Analyst and Marketing
Industries Pharmaceutical Manufacturing and Biotechnology Research
#J-18808-Ljbffr