Hanni is hiring: TikTok Shop & Creator Partnership Specialist in Atlanta

Location: Hybrid (Atlanta based)

Department: Marketing

Reports to: VP, Marketing

About Hanni

Hanni offers a line of highly effective and first-of-its-kind bodycare that helps you save time, smell luscious, and look dewy and glowy for hours. We believe that your bodycare routine should be just as important as your skincare and haircare routines, so we want to give you the essentials to enjoy and look forward to taking care of your body, just as we do.

About the Role

The Hanni team is looking for a strategic and hands- on TikTok Shop and Creator Partnership Specialist to lead our creator partnerships, TikTok Affiliate program, and community engagement efforts. This person will be at the intersection of culture, content, and commerce—building authentic relationships with creators, growing affiliate revenue through TikTok Shop, and turning our audience into a thriving community of brand advocates.

TikTok Affiliate Management

• Own the growth of our TikTok Affiliate program—recruit, activate, and nurture affiliates
• Build scalable systems for onboarding, communication, and reporting
• Collaborate with growth and paid teams to drive sales through the TikTok Shop
• Test affiliate incentive structures to maximize conversion and retention
• Own and engage the TikTok Affiliate discord channel creating challenges, incentive programs and build community
• TikTok Shop Maintenance including product listings, descriptions, pricing, and inventory, SEO and set-up with support of customer service and creative teams

Creator & Influencer Partnerships

• Develop and manage a robust creator pipeline across social channels with agency support
• Identify and onboard creators aligned with brand values and target audience
• Manage influencer briefs, contracts, and content calendars
• Track and analyze content performance to optimize ROI and creative direction
• Partner with paid media team to whitelist/boost top-performing UGC

TikTok Ads & Creator Content Collaboration

• Partner with the Performance Marketing team on creative testing, content seeding, and storytelling
• Identify top-performing creators for ad whitelisting
• Stay on top of TikTok trends, algorithm updates, and platform best practices
• Review and guide with brand team the TikTok Creator content

Community Building

• Foster a genuine brand community through social channels, TYB, and on-platform groups
• Engage daily with the community to build brand love and identify advocates
• Plan surprise-and-delight moments and ambassador activations
• Use insights from the community to inform product, content, and campaign development

Who You Are

• 1+ years experience in influencer marketing, creator management, or social commerce
• Deep understanding of TikTok, affiliate marketing, and creator culture
• Data-driven with a creative instinct—you know what performs and why
• Comfortable juggling multiple priorities in a fast-moving, high-growth environment
• A natural relationship builder who thrives in community-centric marketing